Inside Higher Ed · 1 week ago
Graduate Recruitment and Engagement Specialist
Binghamton, NY
Full-time
Onsite
New Grad, Entry Level
$57K/yr - $60K/yrBinghamton University is a premier public R1 research institution in the SUNY system, known for its interdisciplinary educational programs and vibrant research environment. The Graduate Recruitment and Engagement Specialist will play a crucial role in coordinating recruitment efforts across graduate programs, utilizing data-driven strategies to enhance student engagement and streamline recruitment initiatives.
Digital MediaEducationHigher EducationJournalismRecruiting
No H1B
Responsibilities
Represent the University professionally at select international and domestic recruiting events, conferences and meetings, traveling independently as well as part of a delegation
Support the implementation of graduate recruitment strategies for the University in collaboration with the office's Director, Assistant Director of Graduate Recruitment, and other team members
Maintain recruitment-related projects, communication campaigns, and recruitment-related data dashboards within the CRM to improve operational efficiency
Use analytics and reporting tools (Slate, SAS, and other data systems) to monitor recruitment initiatives by program and overall campaign effectiveness; assess recruitment trends, and recommend data-informed adjustments to outreach and engagement strategies
Leverage technical knowledge of the Slate CRM to manage graduate recruitment projects on behalf of programs within assigned liaison areas, including planning and building communication campaigns, event and appointment creation, building relevant forms and queries, and managing student-facing recruitment portals as necessary to optimize data collection and prospective student engagement through all stages of the funnel
Collaborate with Communications and Marketing to develop and implement coordinated messaging, digital engagement strategies, physical and digital marketing materials and email communication streams targeting prospective students
Collect and evaluate feedback and data from campus partners and industry leaders to refine engagement tactics and inform broader strategy
Collaborate with internal stakeholders - including individual academic programs, Communications and Marketing, and other appropriate campus offices - to align CRM data practices and reporting with university-wide enrollment goals
Employ effective and professional communications/marketing skills, generate and respond to inquiries, provide consistent and professional recruiting information and communicate proactively with partner universities, schools and recruitment organizations in a timely manner
Serve as a key liaison between the Office of Graduate Recruitment and Admissions and other university offices, including academic program directors and dean's office staff, building cooperative and dynamic relationships to coordinate communication plans, event logistics, and data sharing, ensuring that recruitment initiatives and strategies align with academic program priorities
Develop written and data-driven documentation as it pertains to recruitment-related initiatives, both at the individual program level and for campus-wide initiatives
Create and deliver marketing and promotional presentations to diverse audiences domestically, internationally, virtually and through key partners
Qualification
Required
Bachelor's degree (or higher)
Professional presentation, oral, and written communication skills
Proficiency in standard office software such as Microsoft Office/Google Suite
Ability to quickly learn and master complex new technologies (e.g., CRM systems, data visualization tools)
Demonstrated capacity for building, cultivating, and maintaining professional relationships with various stakeholders (e.g., students, faculty, partners)
Ability and willingness to work a non-standard or varied schedule, including some evenings and weekends
All necessary documentation for independent, extensive domestic and international travel
Preferred
Master's degree (or higher)
Professional experience working in higher education
Experience utilizing CRM systems (e.g., Slate, Salesforce or other such software systems) to track, manage, and nurture relationships with prospective students and applicants throughout the funnel
Experience pulling queries for data-driven reporting & analysis
Experience with graduate recruitment and graduate degree requirements
Familiarity with the logistics and implementation of domestic and international recruiting events, fairs, and communications including data capture and event analysis
Experience in designing targeted outreach or recruitment plans utilizing a multi-faceted approach, with a keen focus on market segmentation and campaign performance review
Company
Inside Higher Ed
Inside Higher Ed is the online source for news, opinion, and jobs related to higher education.
Founded in 2004
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
unknown2022-01-10Acquired
2006-08-31Series Unknown
Leadership Team
Stephanie Shweiki
Director, Foundation Partnerships
Recent News
Research & Development World
2025-05-03
Business Standard India
2025-04-11
Company data provided by crunchbase