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Quad · 1 day ago

Associate, Media Planning

Chicago, IL

Full-time

Onsite

New Grad, Entry Level

$55K/yr - $65K/yr

0+ years exp

Quad is an award-winning, full-service Media Agency of Record that specializes in omnichannel media and advanced analytics. The Associate, Media Planning will support the development of media plans across multiple channels, conduct audience research, and assist in the preparation and monitoring of media communication plans for assigned clients.

AdvertisingContentDigital MarketingManufacturingMarketingPrinting

Responsibilities

Conduct research via media tools and resources to support the development of audience and landscape insights to inform strategies and tactics

Gather information to be used in developing media communication plans, such as demographic profiles, media usage habits, and media costs

Help with the preparation, development, and monitoring of media communication plans and presentations for assigned accounts

Help maintain flowcharts, buying guidelines, testing plan and results analysis, budget summaries, plan delivery and competitive reports

Run and maintain spending reports, and build baseline assessments of data

Acquire understanding of the client's media planning process to help achieve communications planning goals

Support Sr. Associate as back-up contact point for internal / external account and media staff about media plan implementation and maintenance topics

Foster and maintain positive relationships through professional written and verbal communications

Attend and participate in internal meetings, as necessary

Support planning team by maintaining appropriate records of all written directions, work orders, recommendations, and media contracts, which result in client decisions or approvals, particularly authorizations to proceed with chargeable services

Ensure best practices and agency processes are being followed on behalf of assigned client(s)

Manage internal / client status reports

Perform other related duties as required or assigned

Qualification

Media PlanningAnalytical SkillsMicrosoft OfficeMedia Tools ExperienceCommunication SkillsOrganizational SkillsTeamwork

Required

Bachelor's degree (communications, marketing, or advertising) or equivalent

0-2 years of relevant work experience

Proficient with Microsoft Office applications

Ability to learn server based software and tools; experience with any of the following a plus: MediaOcean, Nielsen, MRI, Scarborough, Media Radar, DoubleClick

Detail oriented, with exceptional organizational and multi-tasking skills

Strong verbal and written communication skills to effectively interact with internal teams and clients

Strong math and analytical skills

Strong interest in or familiarity with Media and Communications Planning

Ability to work well within a fast-paced, team oriented environment