Locus Robotics · 14 hours ago
Senior Manager, Digital Experience & Web
Wilmington, MA
Full-time
Hybrid
Senior Level, Lead/Staff
8+ years expLocus Robotics is a global leader in warehouse automation, delivering unmatched flexibility and unlimited throughput. The Senior Manager, Digital Experience & Web will own the end-to-end digital experience across web properties, managing a complete website redesign and optimizing performance and accessibility to drive measurable pipeline impact.
E-CommerceIndustrial AutomationLogisticsRoboticsWarehouse AutomationWarehousing
Responsibilities
Lead and execute a complete website redesign and relaunch, including vendor selection, project planning, stakeholder alignment, budget management, and post-launch optimization
Build and maintain a 12–18-month web & digital experience roadmap aligned to growth priorities
Drive AI and LLM search optimization strategies (structured data, semantic markup, conversational search readiness) to improve visibility and engagement
Implement page and conversion optimization programs (A/B testing, personalization, UX refinements) to maximize conversions, demo requests, and pipeline impact
Support Marketo landing pages and email templates for brand consistency and performance; ensure alignment with web design standards and accessibility
Own core web digital metrics performance, localization workflows, compliance, analytics, SEO, and governance
Partner cross-functionally to ensure site experiences accelerate pipeline and reflect brand voice
Qualification
Required
Bachelor's degree in Marketing or related field
8+ years leading B2B web/digital experience across enterprise sites
Proven experience managing large-scale website redesigns and launches—from strategy through execution
Expertise in WordPress, including Elementor for page building and template customization
Strong knowledge of AI/LLM search optimization techniques, structured data, and semantic SEO
Experience with conversion optimization, A/B testing, and personalization platforms
Familiarity with Marketo for landing page and email template development and governance
Strong knowledge of Google Analytics 4 (GA4), tag management, SEO fundamentals, accessibility standards, and related analytics platforms
Experience building web governance and leading cross-functional teams
Proficiency with WordPress development and management - especially Elementor- as well as Marketo and intent data platforms (e.g., 6sense, Demandbase)
Working knowledge of analytics platforms, including Google Analytics 4 (GA4)
Excellent written and verbal English communication skills, with the ability to effectively engage with internal and external stakeholders at all levels of the organization
Company
Locus Robotics
Locus Robotics is a warehouse robotics company that manufactures autonomous mobile robots to support e-commerce.
201-500 employees
H1B Sponsorship
Locus Robotics has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (4)
2023 (7)
2022 (9)
2021 (2)
2020 (3)
Funding
Current Stage
Late StageTotal Funding
$416MKey Investors
Tiger Global ManagementZebra VenturesScale Venture Partners
2022-11-29Series F· $117M
2021-09-14Series E· $50M
2021-02-17Series E· $150M
Leadership Team
Rick Faulk
CEO
Sean Johnson
CTO
Recent News
2025-10-22
Company data provided by crunchbase