Wieland Onda Srl · 1 week ago
Chief Marketing Officer
United States
Full-time
Remote
Lead/Staff, Director/Executive
$75K/yr - $75K/yr
5+ years expOnda is a high-performing digital marketing agency seeking an experienced Chief Marketing Officer to lead their internal marketing team. The CMO will be responsible for developing and executing marketing strategies, guiding channel strategies, and optimizing performance to help clients grow their Ecommerce business.
Industrial EngineeringManufacturingMechanical Engineering
Responsibilities
Own overall marketing strategy for assigned brands or internal initiatives
Translate business goals into clear, actionable channel strategies
Ensure alignment between paid media, email/CRM, and creative campaigns
Set priorities, KPIs, and success metrics for the team
Lead and mentor a cross-functional pod including: Media Buyer, Email Marketer, Creative Campaign Manager
Provide strategic direction, feedback, and performance guidance
Ensure strong collaboration and accountability across roles
Elevate team output through clarity, structure, and coaching
Bring hands-on experience in paid media (Meta, Google, TikTok, Amazon, or similar)
Guide media buyers on: Account structure, Budget allocation, Creative testing frameworks, Scaling vs efficiency decisions
Review performance data and identify optimization opportunities
Step in tactically when needed to troubleshoot or guide execution
Ensure creative campaigns align with performance goals and brand strategy
Partner closely with the Creative Campaign Manager to: Maintain brand voice and storytelling, Leverage founder stories and key narratives, Ensure creative supports funnel stages
Balance brand-building with conversion-focused messaging
Oversee lifecycle marketing strategy in collaboration with the Email Marketer
Ensure email supports acquisition, conversion, retention, and LTV growth
Align email strategy with paid media and creative campaigns
Review cross-channel performance regularly
Identify trends, risks, and growth opportunities
Use data to inform decisions and prioritize initiatives
Communicate insights and recommendations clearly to leadership or clients
Qualification
Required
5-8 years of experience in digital marketing
Previous experience as a CMO, Head of Marketing, Growth Lead, or similar senior role
Hands-on paid media experience (this is required, not optional)
Deep understanding of performance marketing, funnels, and attribution
Experience leading cross-functional marketing teams
Strong strategic thinking paired with execution-level understanding
Ability to work part-time/fractionally while delivering high impact
Comfortable working in an agency environment with multiple priorities
Preferred
Agency experience (digital, performance, or growth-focused)
Experience working with e-commerce, DTC, or service-based brands
Familiarity with tools like Meta Ads Manager, Google Ads, Klaviyo, GA4, etc
Strong communicator who can simplify complex strategy for teams
Benefits
Remote Work
Company
Wieland Onda Srl
Wieland Onda is a manufacturing company of advanced heat exchangers for refrigeration, heating and air conditioning equipments.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
unknown2024-10-02Acquired
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