YMCA of the Suncoast · 1 week ago
Marketing and Communications Director - Clearwater, FL
Clearwater,FL,US
Full-time
Onsite
Lead/Staff, Director/Executive
$56K/yr - $59K/yr
3+ years expYMCA of the Suncoast is seeking a Marketing and Communications Director to oversee all communication functions and enhance public awareness of the organization. This role involves managing social media efforts, collaborating with various departments, and leading strategic communication initiatives.
FitnessHealth CareMedicalWellness
Responsibilities
Plan, organize, direct and evaluate all communication functions to achieve and maintain favorable public awareness and support of the YMCA of the Suncoast
Serve as the key liaison with the Tampa Metropolitan YMCA communications team
Work closely with all operating units and departments to manage the intake of all project requests
Ensure timely production of materials, print collateral and any needed website updates
Lead the effort for social media for YMCA of the Suncoast, including all operating units, association pages, and others as directed by supervisor
Provide written communication for materials, including monthly newsletters, CEO correspondence, crisis communication, and other general messaging
Act as a liaison to the Tampa YMCA marketing/communications team
Work with Marketing Partner to manage and plan a wide variety of audio, graphic, print, online, and video content for programs and activities that maximize the YMCA Cause and enhance membership and program
Manage all CEO and senior leadership communications, including newsletters, annual report, award/recognition submission, and internal announcements
Provide leadership in organizing the Association's Annual Celebration
Work with each branch executive team on stories to support the mission of the Y
Lead all social media efforts for the association, including strategy, planning, analytics, monitoring, and execution for all branches and association pages
Consistently use such tools as media releases, news alerts, media events, photography, and video to grow relationships with media and expand the YMCA of the Suncoast's presence in the media
Actively seek to develop relationships with media and maintain media databases to include all forms of print and electronic media
Collaborate with senior leadership to effectively implement the communications elements of the crisis communications plan as needed
Collaborate with the VP of Membership to promote and monitor membership and program participation, while assuming a leadership role in cultivating and retaining participants
Manage internal YMCA brand compliance
Manage website email inquiries
Create a nurturing and safe environment by reporting suspicious activity that may lead to child abuse or may violate the code of conduct
Ensure the safety and maintenance of spaces by keeping supplies organized, maintained and clean facility and care for equipment
Lead and/or participate in Association committees and work groups as assigned
Prepare and manage an annual budget in accordance with the YMCA of the Suncoast's best practices while working within the Tampa allotted dollars
Represent and promote the YMCA in the local community, developing positive working relationships with other organizations, businesses, and government entities
Lead the planning and delivery of the Annual Celebration to advance the Y in the community
Work with the Philanthropy team in fundraising efforts, including video production support, messaging, event planning and execution
Participate in Annual Campaign efforts
Participate in the organization of branch special events for fundraising and mission advancement
Qualification
Required
Bachelor's Degree in advertising, communications, graphic design, and marketing or equivalent required
Minimum of three years of experience in a department of multiple staff or where a high degree of influence was required
Must meet the YMCA of the Suncoast driving criteria
Experience with project management tools is required
Must be able to sit for extended periods of time as well as squat, stoop or bend into awkward positions
Must be able to lift and carry up to 20 pounds
Must be able to work with others and multitask
Must be able to manage and cultivate relationships and have a high level of emotional maturity
Must have strong communication and presentation skills, including written and verbal
Must have strong organization and design skills
Preferred
Y-USA Leader, Team leader, Multi-Team Leader, or Organizational Leader Certification is a plus
Proficiency in using CS6 and content software is preferred
Benefits
Health & Dental Insurance
Disability & Life Insurance
Funded Retirement Plan
Subsidized Child Care
YMCA Facility Access Discounted Program Fees
Company
YMCA of the Suncoast
YMCA of the Suncoast provides wellness and fitness services.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
G. Scott Goyer
President/CEO
Randy Nilsson
Vice President of Membership & Corporate Partners
Recent News
2025-10-16
YMCA of the USA
2025-09-25
2025-08-19
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