Contabo · 1 day ago
Senior Marketing Analytics Manager (all genders)
Contabo is a leading infrastructure service provider in the field of cloud instances and dedicated servers. They are seeking a Senior Marketing Analytics Manager to build the foundation for sound marketing and growth decisions, focusing on analyzing marketing data and translating insights into actionable recommendations.
Web Hosting
Responsibilities
Analyze and clean up our existing tracking and attribution setup: pixels, consent, and data discrepancies between ad platforms, CRM and backend systems
Develop a solid understanding of our customer structure – countries, products and usage behavior – and establish initial analyses for specific questions
Look for quick wins where optimizations can have an immediate impact
Systematically develop our marketing analytics further
Analyze customer journeys and funnels
Conduct segmentation and cohort analyses
Identify churn drivers and model LTVs across channels and customer groups
Translate insights into clear actions and act as a sparring partner for marketing, product management and other stakeholders
Establish customer intelligence as a fixed part of our decision-making processes
Enable us to react earlier, invest more selectively and grow more sustainably
Become a central subject-matter reference for data-driven marketing and product decisions
Qualification
Required
Experience working with cross-channel marketing data (paid ads, affiliate, CRM) in subscription-based business models
Very good understanding of marketing attribution, performance metrics (ROI, CAC/LTV, marketing mix) and their limitations
Hands-on experience with tracking setups (GA4, Google Tag Manager, server-side tracking, consent mode)
Very good SQL skills for independent analysis and evaluation of data
Experience with funnel, customer journey, and cohort analyses
Confident use of BI tools and dashboards (e.g., Looker Studio, Tableau, or Power BI)
Experience in the subscription business (almost a must-have)
Preferred
Industry knowledge in hosting, telecommunications, or comparable tech/platform models (nice to have)
Benefits
Great freedom for your creative ideas
Ongoing professional and personal development opportunities in an innovative and technological environment
A comprehensive induction with your colleagues by your side
Modern and conveniently located workplaces at our European locations
Remote or hybrid working opportunities with the same technical equipment at home as in the office
Flexible working hours for a healthy work-life balance
30-day vacation by default
The possibility of worcation in our summer office in Mallorca, as well as from any EU country
An extra day off to get involved in social activities as part of our Volunteer Day
Attractive conditions on many products and services through our corporate benefits program
Unforgettable moments at our company events and team events
Company
Contabo
Contabo is a hosting provider that offers reliable and fast servers at an affordable price.
Funding
Current Stage
Growth StageTotal Funding
unknown2022-06-08Acquired
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