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OUTFRONT Media · 20 hours ago

Programmatic Channel Development Manager

New York, NY

Full-time

Onsite

Mid Level

$120K/yr - $140K/yr

3+ years exp

OUTFRONT Media is one of North America’s most innovative media companies, seeking a Programmatic Channel Development Manager to enhance growth in their programmatic OOH business. The role involves building relationships with programmatic partners and demand-side buyers, driving adoption and monetization of programmatic inventory.

AdvertisingBrand MarketingNewsOutdoor AdvertisingReal EstateSports

Responsibilities

Serve as the internal and external subject matter expert on OUTFRONT’s programmatic OOH offerings, supporting both national and local sales efforts

Own day-to-day relationships with SSP and DSP partners to identify, develop, and execute revenue-generating opportunities

Proactively develop new demand relationships across DSPs, agency trading desks, and in-house programmatic teams

Lead enablement efforts including partner education, training sessions, and best-practice sharing for OUTFRONT’s programmatic approach

Collaborate closely with internal sales, product, and marketing teams to ensure programmatic solutions are effectively positioned and activated

Maintain deep understanding of partner technical capabilities, integrations, deal types, and evolving programmatic standards

Drive visibility of OUTFRONT inventory by distributing updated marketing materials and coordinating joint client events and presentations

Develop and deliver custom sales presentations, product demos, and strategic recommendations

Support deal execution including PMP creation, deal curation, creative approvals, and campaign troubleshooting as needed

Ensure holistic account coverage by incorporating OUTFRONT’s full portfolio of media solutions into programmatic strategy discussions

Qualification

Programmatic salesAccount managementPartnership developmentProgrammatic OOH experienceAd tech knowledgeStakeholder engagementHands-on executionBachelor's degreeStrategic thinking