Growth Product Manager (Web Funnels) jobs in United States
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Adapty.io · 5 days ago

Growth Product Manager (Web Funnels)

positionUnited States
timeFull-time
remoteOnsite
senioritySenior Level

Adapty.io is a revenue OS for app businesses, helping developers integrate subscriptions and optimize monetization strategies. The Growth Product Manager will work on building and optimizing web funnels, running experiments, and collaborating with teams to enhance subscription-based mobile app performance.

AnalyticsMarketing AutomationSoftwareSubscription Service

Responsibilities

Build and optimize web funnels for several client projects (structure, logic, segmentation, paywall setup)
Conduct funnel audits and identify conversion leaks or drop-off points
Design and run A/B tests with clear hypotheses and measurable goals
Analyze funnel performance using Amplitude, Mixpanel, GA4, and internal dashboards
Work closely with UA and Creative teams to align funnels with traffic quality and messaging
Present weekly insights and recommendations to clients

Qualification

A/B testingFunnel optimizationData analysisSubscription-based appsPaywall setupClient communicationEvent trackingFast-paced environment

Required

You have hands-on experience growing subscription-based B2C mobile apps
You understand how monetization really works, including paywalls, pricing, and unit economics
You are confident planning, running, and interpreting A/B tests and using results to drive decisions
You can turn data into clear insights and explain them in a simple, practical way
You are comfortable working in a fast-paced environment and managing multiple initiatives at the same time

Preferred

Experience with web2web / web2app funnels or DTC landing pages
Understanding of paid channels (Meta, TikTok) and how they impact funnel performance
Familiarity with attribution, event tracking, and web-to-app flows

Benefits

English lessons
Sports reimbursements
Laptop coverage
And more

Company

Adapty.io

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Revenue management platform to help your app make more money.
dateFounded in 2019
location
New York, New York, USA
people-size51-200 employees
web-link
https://adapty.io

Funding

Current Stage
Growth Stage
Total Funding
$2.5M
Key Investors
Surface Ventures
2022-04-01Seed· $2M
2020-12-22Pre Seed· $0.5M

Leadership Team

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Vitaly Davydov
CEO, Co-Founder
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Dmitry Podoprosvetov
Co-Founder & VP of Sales
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Recent News

TechCrunch
Adapty releases a web-based solution for app makers to earn money outside app stores
2025-03-20
Company data provided by crunchbase