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Executive Alliance · 3 days ago

Organic Marketing Strategist, Integrated Advertising

Hauppauge, NY

Full-time

Hybrid

Mid Level

4+ years exp

Executive Alliance is representing a leading regional boutique integrated advertising and media company specializing in campaigns and brand strategy for clients in various industries. They are seeking an Organic Marketing Strategist to guide SEO, local search, online reputation management, content marketing, and email marketing best practices while supervising an entry-level SEO strategist.

ConsultingRecruitingStaffing AgencyTraining

No H1B

Responsibilities

Develop and execute upon SEO strategies, including keyword research, on-page optimization, link building, and technical SEO

Collaborate with web developers and content creators to ensure SEO best practices are followed

Contribute to client blog strategies, including mapping optimization documents and writing/publishing blogs

Execute LSO deliverables, including local listing management (such as Google Business Profiles and Yext), website optimization for local SEO, and creating local content

Execute ORM strategy from platform setup through review solicitation and response

Manage email marketing ideation, deliverables, and deployment across client

Refine email efforts by proposing data-backed A/B test based on historical results

Develop and execute upon strategies to deliver enhanced client visibility across popular LLMs such as ChatGPT, Perplexity, Gemini, and more

Keep a pulse on new developments within this new, evolving space – and recommend upon new opportunities within

Qualification

Search Engine OptimizationLocal Search OptimizationEmail MarketingArtificial Intelligence OptimizationOnline Reputation ManagementSEO tools knowledgeGoogle AnalyticsAdvanced computer skillsWriting skillsOrganizational skillsPresentation skillsAdaptabilityTeam player