Google · 3 days ago
Senior Product Marketing Manager, Ads Marketing
Google is a leading technology company, and they are seeking a Senior Product Marketing Manager of Paid Social Growth Marketing. The role involves developing and executing a paid social media strategy to drive business growth and lead generation for Google Ads, while managing the paid social budget and optimizing campaigns for maximum impact.
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Responsibilities
Develop and execute a comprehensive paid social media strategy across key platforms, with a focus on amplifying successful content and key decision-makers
Design, build, and scale a paid social lead generation engine that creates a predictable pipeline for our sales teams, with a focus on upsell and cross-promotion opportunities with existing customers
Own the end-to-end management of our paid social campaigns, from budget allocation and audience aiming to creative development and performance optimization
Establish a measurement framework to track the performance of our paid social programs, prove ROI, and continuously optimize for maximum business impact
Partner closely with Sales leadership to ensure tight alignment on lead quality, process, and business outcomes
Qualification
Required
Bachelor's degree or equivalent practical experience
9 years of experience in social media marketing, content marketing, or a related field
Experience leading or owning social media channels and their strategies
Preferred
Experience in developing and executing paid social strategies that have an impact on sales pipeline and business
Experience with marketing automation and CRM platforms (e.g., Salesforce, Marketo)
Experience marketing complex technology products to C-level and VP-level executives at large, global enterprise companies
Understanding of paid social platforms, including YouTube, with a knowledge of aiming, bidding strategies, and performance measurement
Excellent investigative skills, with the ability to define and track key business metrics, analyze data, and translate insights into actionable strategies
Benefits
Bonus
Equity
Benefits
Company
Google specializes in internet-related services and products, including search, advertising, and software. It is a sub-organization of Alphabet.
H1B Sponsorship
Google has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (8763)
2024 (8872)
2023 (9682)
2022 (11626)
2021 (9109)
2020 (9785)
Funding
Current Stage
Public CompanyTotal Funding
$26.1MKey Investors
Andy Bechtolsheim
2004-08-19IPO
1999-06-07Series Unknown· $25M
1998-11-01Angel· $1M
Recent News
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