Senior Brand Manager jobs in United States
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Chicken of the Sea · 1 week ago

Senior Brand Manager

positionPittsburgh, PA
timeFull-time
remoteOnsite
senioritySenior Level
date7+ years exp

Chicken of the Sea is an iconic American brand known for its premium seafood products. The Senior Brand Manager will play a key role in driving growth for brands like King Oscar and Genova by overseeing branding, product development, and marketing strategies while collaborating with various cross-functional teams.

Consumer GoodsFood and Beverage
Hiring Manager
Lindsay Ruggeri
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Responsibilities

Develop and activate strategies to lay the groundwork for transformative growth and expansion with our premium brands, namely King Oscar and Genova
Oversee day-to-day branding efforts and financial performance to meet volume and profit targets
Monitor industry trends and evaluate initiatives to ensure alignment with expectations, adjusting as needed
Translate brand strategies into actionable plans and go-to-market strategies, ensuring alignment across marketing and sales activities
Work within the Marketing team on strategy development, content creation, and management of annual marketing plans and consumer communication initiatives
Measure and analyze the performance of marketing efforts, and provide insights to executives and cross-functional teams
Partner with the Innovation team to drive product pipeline development and implementation
Collaborate with team members within our global branded business unit
Provide leadership and guidance to agency partners, fostering collaboration and ensuring optimal outcomes

Qualification

CPG brand managementBrand buildingDigital communicationNew product developmentMarket researchAgency managementProject managementMicrosoft OfficeExcel proficiencyNielsenIRI knowledgeCommunication skills

Required

7+ years of experience in CPG brand/product management, preferably in the food industry
Strong background in managing premium brands
Strong experience with brand building and digital communication, particularly in social media, influencer marketing, and partnerships
Strong organizational, planning, and project management skills
Previous experience managing direct reports and external agency relationships
Ability to thrive in a fast-paced, collaborative environment with diverse teams and agencies
Excellent communication skills, both verbal and written, with proficiency in Microsoft Office applications
Proactive mindset with the ability to identify business opportunities and risks
Proficiency in Excel, Word, and PowerPoint
BA/BS required

Preferred

Proven track record in adjacent areas including innovation, new product development, market research, and/or brand repositioning
Working knowledge of Nielsen or IRI software
MBA preferred

Company

Chicken of the Sea

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Chicken of the Sea is a food production company that offers consumer packaged goods.
dateFounded in 1914
location
Mount Laurel, New Jersey, USA
people-size201-500 employees
web-link
http://chickenofthesea.com

Funding

Current Stage
Growth Stage

Leadership Team

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Bryan Rosenberg
President/CEO
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Recent News

PR Newswire
CHICKEN OF THE SEA® PARTNERS WITH JESSICA SIMPSON TO REVAMP THEIR ICONIC JINGLE AND DEBUT THE HOTTEST NEW PRODUCT IN PARTNERSHIP WITH FRANK'S REDHOT®
2026-01-16
EIN Presswire
Frozen Tuna Market Trends, Top Vendors and Growth Prospects with CAGR of 7.4% by 2032
2025-06-21
PR Newswire
NEW FLAVOR ALERT! CHICKEN OF THE SEA® LAUNCHES ITS MOST INTENSE TUNA PACKET YET - GHOST PEPPER - AVAILABLE FOR A LIMITED TIME ONLY
2025-04-24
Company data provided by crunchbase