Rockwoods Inc ยท 14 hours ago
Braze / Marketing Automation Specalist
Alameda, CA
Contract
Onsite
Senior Level, Lead/Staff
8+ years expRockwoods Inc is seeking an experienced Braze / marketing automation specialist to lead the end-to-end technical delivery of complex, multi-channel Braze campaigns. The ideal candidate will be responsible for implementing and executing advanced Braze campaigns, while providing technical leadership and guidance.
Information Technology & Services
Hiring Manager
Venkatesh A B
Responsibilities
Lead the implementation and execution of advanced Braze campaigns across multiple channels
Design and build scalable customer journeys using Braze Canvas while ensuring compliance with best practices for deliverability and data privacy
Leverage Liquid scripting to create highly personalized and dynamic content
Architect and manage integrations between Braze and enterprise systems such as CRM (e.g., Salesforce), CMS platforms, data warehouses, and e-commerce solutions
Configure and maintain Braze SDKs, events, and attributes to enable accurate targeting and audience segmentation in collaboration with data and engineering teams
Provide technical guidance, mentorship, and leadership to marketing technologists and development teams
Establish and enforce strong QA processes, supporting A/B testing and ongoing campaign optimization
Serve as the primary technical escalation point for Braze and its integrated platforms
Qualification
Required
8+ Years of experience
Hands-on experience with Braze and other marketing automation platforms
Strong technical leadership capabilities
Preferred
Experience with CRM systems (e.g., Salesforce)
Familiarity with CMS platforms, data warehouses, and e-commerce solutions
Company
Rockwoods Inc
Our team has diverse group of experienced and talented professionals who can deliver everything from individual consulting and training to full-scale re-engineering, software planning, integration, database design, data migration and implementation.
11-50 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase