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Sharp Business USA · 4 days ago

Associate Product Marketing Specialist

US-NJ-Montvale

Full-time

Onsite

New Grad, Entry Level

$58K/yr - $65K/yr

Sharp Business USA is a division of Sharp Electronics Corporation, a global technology company. They are seeking an Associate Product Marketing Specialist to support multifunction printers and assist product managers with go-to-market strategies and product lifecycle management.

ElectronicsInformation ServicesInformation TechnologySoftware

No H1B

Responsibilities

Develop an understanding of the various stages of product life cycle management, including planning, development, launch, growth, maturity, and decline

Work alongside product managers in launching new multifunction printers to the market, whereby gaining a full understanding of their use and product positioning

Assist in the creation of, and in some cases lead the development of product specific collateral materials (i.e. brochures, data sheets, installation planning guides, customer expectation guides, sales presentations, competitive analysis, marketing bulletins, etc)

Help prepare webinar presentations, as well as participate in delivering them to Sharp internal groups, dealers and direct channel (SBS) teams

Work on special projects in teams with other department personnel including product managers, senior product managers, associate product managers and interns under the direction of the Associate Director of Product Management

Help prepare and manage channel price lists, website content and product feature updates for new and current products as required

Learn to identify, compile and maintain competitive specification matrix for key product segments by researching online data and industry analyst information

Analyze market data from key analysts and prepare summary reports with graphically displayed competitive price positioning for assigned product categories

Collaborate on team projects both within the group and also with other groups within the company, as well as provide critical hands-on investigating of features and functions as needed

Help review factory specifications and provide critical feedback to Sharp factory in Japan

Provide on-site launch support at dealer locations for New product Introductions as required

Participate in remote and on-site field surveys to determine market requirements as needed

Assist in the preparation, support and execution of sales meetings, dealer meetings, trade shows, road shows and other activities necessary to achieve the goals of the division

The Associate Product Marketing Specialist will be guided by the Senior manager of Workgroup and High-speed products as well as other product managers within the group. However, the individual will be encouraged to also seek guidance within the group as needed

Qualification

Product lifecycle managementMarket analysisTechnical acumenMicrosoft WordMicrosoft ExcelMicrosoft PowerPointWritten communicationOral communicationAttention to detail