HP · 1 week ago
Industrial Print Americas Campaign Manager
Alpharetta, Georgia, United States of America
Full-time
Onsite
Senior Level
$105K/yr - $158K/yr
7+ years expHP is a leading technology company, and they are seeking an Industrial Print Americas Campaign Manager. This role is responsible for translating marketing strategies into actionable plans, driving market research, and developing customer segmentation strategies to enhance customer engagement and ensure compliance.
ComputerConsumer ElectronicsHardwareIT InfrastructureSoftware
Responsibilities
Translates marketing strategies into marketing plans and develops marketing plan budgets
Drives market research to understand local consumer behavior, preferences, and trends
Leverages market insights and category product or solution roadmaps to develop customer segmentation and audience strategies
Participates in defining goals and key performance indicators to measure the success and business impact of the marketing plans
Acts as subject matter expert across customer segments, markets, and countries to develop new marketing strategies and approaches to accelerate success in priority categories and new businesses
Leads design of customer experience journeys and touchpoint plans that leverage paid and owned media channels to maximize awareness and marketing goals
Exercises high level of digital marketing transformation knowledge to advance position in new digital capabilities and touchpoints
Develops strategies for customer engagement, feedback collection, and addressing customer inquiries or concerns
Ensures that all marketing activities comply with local laws and regulations, including data protection and advertising standards
Develops and builds productive internal/external working relationships and participates in providing mentoring and guidance to lower-level employees
Qualification
Required
Four-year or Graduate Degree in Marketing, Business Administration, or any other related discipline or commensurate work experience or demonstrated competence
Typically has 7-10 years of work experience, preferably in segment marketing, channel marketing, partner marketing, or a related field
Analytics
Business Development
Business Marketing
Business To Business
Customer Relationship Management
Data Analysis
Demand Generation
Digital Marketing
Go-to-Market Strategy
Key Performance Indicators (KPIs)
Market Research
Marketing
Marketing Communications
Marketing Management
Marketing Strategies
Product Marketing
Project Management
Salesforce
Social Media
Thought Leadership
Effective Communication
Results Orientation
Learning Agility
Digital Fluency
Customer Centricity
Benefits
Health insurance
Dental insurance
Vision insurance
Long term/short term disability insurance
Employee assistance program
Flexible spending account
Life insurance
Generous time off policies, including; 4-12 weeks fully paid parental leave based on tenure
11 paid holidays
Additional flexible paid vacation and sick leave
Company
HP is a manufacturer and seller of personal computers, printers, computer hardwares, and business solutions.
10001+ employees
H1B Sponsorship
HP has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (193)
2024 (187)
2023 (190)
2022 (200)
2021 (178)
2020 (183)
Funding
Current Stage
Public CompanyTotal Funding
$5.25BKey Investors
U.S. Department of CommerceBerkshire Hathaway
2025-04-14Post Ipo Debt· $1B
2024-08-27Grant· $50M
2022-04-06Post Ipo Equity· $4.2B
Leadership Team
Alex Paranicas
Senior Director, Corporate Strategy
Andrew Bolwell
Chief Disrupter and Global Head of HP Tech Ventures
Recent News
Small Business Trends
2026-01-24
Livemint.com
2026-01-24
2026-01-24
Company data provided by crunchbase