The Sage Group · 5 days ago
Growth Marketing Lead
United States
Contract
Remote
Mid, Senior Level
$70/hr - $70/hr
4+ years expThe Sage Group is seeking a Growth Marketing Lead for their client, focused on helping people build credit and improve financial access. The role involves partnering with leadership to drive growth strategies, run experiments, and optimize marketing efforts across various channels.
AdvertisingConsultingHuman ResourcesMarketing
Responsibilities
Own and optimize performance from existing high-intent partners (e.g., NerdWallet, Klover) while sourcing and activating new affiliate and fintech partnerships through disciplined follow-up and deal execution
Design, launch, and scale referral loops that convert Neu’s most engaged early users into repeat advocates and organic acquisition drivers
Launch and iterate offline pre-approved direct mail campaigns, partnering closely with compliance and underwriting to optimize response rate, CAC, and downstream activation
Strengthen our organic search foundation while testing paid search and geo-based intent strategies to efficiently capture in-market demand at target CAC
Develop and test high-leverage content that educates, qualifies, and converts users across the funnel, with a focus on intent creation and trust building
Own experimentation across landing pages, onboarding flows, and key funnel moments to continuously improve conversion, activation, and early retention
Stand up a multi-channel retargeting infrastructure to capture and convert engaged audiences
Help us expand our footprint thoughtfully while maintaining the quality and intentionality that defines our user base
Qualification
Required
Growth Marketing / Demand Generation: 4+ years' experience in growth marketing and demand gen with product-led growth
Data & Analytics Mastery: You understand the data, plumbing and experimentation mechanics to instrument, analyze and optimize campaigns. You understand how to map the customer journey and identify exactly where the 'leaky bucket' is. We are using GA right now but agnostic of tooling experience
Creative Channel Unlocks: You have a proven 'sense' for high-intent, low-noise channels. You know how to unlock communities on Reddit, YouTube, and TikTok by being native and authentic, not just 'buying ads.'
Relentless Persistence: You don't just 'source' partners; you close them. You have the perseverance for high-frequency follow-ups to get deals signed and the technical focus to audit a tracking setup
Growth Mechanics: Expert knowledge of viral loops, A/B testing, and attribution models
You Ship: You have a bias for action. You'd rather launch an 80% solution today to get data than wait two weeks for 100%
You Own: You demonstrate extreme ownership. If a channel is underperforming, you find the friction and propose the fix before being asked
The 0 to 1 Specialist: You have experience in early-stage startups (0-1 or 0-100). You understand that pre-PMF growth is about testing, learning, and pivots
Analytically Rigorous: You don't just report data; you architect it. You have a deep understanding of event-based tracking and the ability to turn a messy spreadsheet into a clear growth thesis
Preferred
Fintech Experience: Previous success in a high-growth fintech environment, understanding the balance between aggressive acquisition and regulatory/compliance constraints
Segment Familiarity: Student, Immigrant, or Subprime financial landscapes
Direct Mail Experience: Prior success scaling DM
Company
The Sage Group
The Sage Group, a 24 Seven company, is a leading talent solutions firm with a fine-tuned approach in the marketing, technology, and business operations space.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Aimee Moyer
Partner Marketing at Google
Andrew Rieger
Partner Marketing Manager at Google Cloud
Company data provided by crunchbase