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Downtown Frederick Partnership · 15 hours ago

Director of Communications & Brand Strategy

Frederick, MD

Full-time

Hybrid

Lead/Staff, Director/Executive

$75K/yr - $95K/yr

5+ years exp

Downtown Frederick Partnership is seeking a Director of Communications & Brand Strategy to shape and manage its public image. The role involves overseeing brand strategy, media relations, and marketing campaigns, while managing digital platforms and ensuring consistent messaging to strengthen the organization's presence.

Non Profit

Responsibilities

Leads organization-wide communications, PR, and storytelling

Ensures brand consistency

Oversees communications to residents, businesses, media, and visitors

Manages digital platforms including social media and website, newsletters, press outreach

Develops and implements a year-round communications calendar and print materials

Works closely with all Partnership staff to achieve strategic goals and deliver high-quality results

Builds strong relationships with the media, business owners, city officials, and nonprofit partners

Supervises part-time communications contractors

Performs other duties as needed to maintain a robust marketing presence for the Partnership within the community

Qualification

Brand StrategyPublic RelationsCommunicationsSocial Media ExpertiseGraphic DesignBudget ManagementWordPressContractor ManagementMain Street ExperienceMailchimpMicrosoft OfficeWriting Skills