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VML HEALTH · 22 hours ago

Associate Creative Director, Copy (Health DTC)

New York, NY

Full-time

Hybrid

Senior Level

$75K/yr - $180K/yr

5+ years exp

VML Health is a global healthcare agency that partners with healthcare clients to create connected brands that resonate with consumers. They are seeking a passionate and highly creative Associate Creative Director, Copy, to lead and inspire the team, develop compelling copy for the healthcare and pharmaceutical industries, and ensure consistency across various projects.

Marketing & Advertising

Responsibilities

Be responsible for on-brand creative concepts for assigned projects, working closely with copy partner, and ensures consistency of concepts across tactics

Grasp the creative brief for core insight and ensures creative is aligned with strategy

Work closely with art partner and guide team(s) to stay focused on the big idea

Contribute award-worthy concepts and recommendations to execute ideas

Lead production efforts and demonstrates ability to work within budget or can articulate justification to increase budget for projects

Foster strong relationships with clients and spot opportunities to enhance or build on a project (upsell)

Be able to present confidently to client and clearly communicate how creative work/copy meets the strategic and business objective

Manage multiple projects, sometimes for various brands with different scopes and ensure all project of self and team deadlines are met

Craft compelling and persuasive copy across a variety of channels, including digital, print, video, and social media

Ensure all copy is accurate, compliant, and aligned with brand guidelines

Mentor and develop junior copywriters

Qualification

Healthcare copywritingMarketing principlesStrategic thinkingEditing skillsProofreading skillsCreative concept developmentClient presentationMentoring junior writersTeam collaboration