F5 · 13 hours ago
VP of Commercial Models and Pricing Governance
San Jose
Full-time
Hybrid
Director/Executive
$262K/yr - $394K/yr
15+ years expF5 is a company that strives to bring a better digital world to life, empowering organizations to create, secure, and run applications. The VP of Commercial Models and Pricing Governance will drive strategy and execution alignment for F5’s business model transformation to recurring revenues, overseeing the lifecycle of buying programs and licensing models.
Consumer ElectronicsSaaSSecurityVirtualization
Responsibilities
Design and lifecycle management of a standard set of buying programs and licensing models, aligned with F5 strategy (H/ELA, EA, Term Subscription, PAYG, Perpetual, etc.)
Collaborating with other leaders, establish a flexible commercial architecture to unify and simplify customers’ commercial experience across the F5 portfolio, including licensing / entitlements, fulfilment, metering/reporting, and asset management
Own accountability for the F5 price list, including oversight of the process for adding and removing SKUs from the price list
Operationalize and scale buying programs
Define the strategy and guardrails for offer monetization across the F5 portfolio
Establish and maintain governance processes to enforce monetization and commercial model architecture standards
Research and evaluate customer needs, competitive landscape, marketplace, products, technologies, and third-party solutions to understand and articulate our unique positioning and ensure F5 buying programs are differentiated
Represent F5’s buying programs to customers, industry opinion makers, strategic partners and key industry press and analysts
Support Sales leaders in constructing and closing large and complex deals, in alignment with the defined buying programs
Prepare and present quarterly business reports
Build and shape our current team to be a world-class Commercial Models and Pricing Governance organization, driving our talent strategy and processes. Management duties include include, but are not limited to, providing regular coaching and feedback, approving paid time-off (PTO), assigning or delegating work, providing on-the-job training, giving guidance to staff, conducting performance improvement plans, taking disciplinary action, and interviewing candidates for open positions
Create clarity and alignment around the F5 Commercial Models and Pricing Governance vision and strategy and how it supports the overall F5 corporate strategy
Communicate strategy and direction in a way that encourages others to follow
Identify and seize opportunities to accelerate needed change; act as a catalyst; consider change impact prior to implementation; initiate action; lead the effort; remove barriers
Qualification
Required
BA/BS degree required, preferably in a technology- / engineering-related field
Experience working in a similar role in an enterprise technology company
5+ years leading teams and partnering with Sales, Product and Finance organizations to construct large and complex deals for customers
15+ years in Product Management or related field
Hands-on experience with HW to SW and perpetual to recurring business model transformation
Communications skills - ability to communicate complex, multi-dimensional concepts and issues in simple, audience-appropriate language
Demonstrates effective team dynamics, conflict resolution, mentoring, and servant leadership skills
Outstanding listener, great presenter, terrific interpersonal and communication skills with strong ability to influence people at all levels and in various functions
Strong teaming skills: positive teammate, good team builder, experience to bring together diverse views, highly collaborative
Demonstrated ability to think strategically and analytically
Ability to lead in a constantly evolving environment, manage multiple priorities and ambiguity
Preferred
MBA preferred
Benefits
Incentive compensation
Bonus
Restricted stock units
Benefits
Company
F5 is a multi-cloud application services and security company that specializes in application security, performance, and delivery.
5001-10000 employees
H1B Sponsorship
F5 has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (155)
2024 (110)
2023 (211)
2022 (194)
Funding
Current Stage
Public CompanyTotal Funding
unknownKey Investors
Elliott Management Corp.
2020-11-08Post Ipo Equity
1999-06-04IPO
1998-09-24Series Unknown
Leadership Team
François Locoh-Donou
President and CEO
Mohan Veloo
Chief Technology Officer - Asia Pacific, China & Japan
Recent News
2025-12-24
Company data provided by crunchbase