IMG ARENA · 12 hours ago
Digital Analyst
PA-Philadelphia (160/90)
Full-time
Onsite
Entry, Mid Level
2+ years exp160over90 is an award-winning global marketing agency focused on creating strong human connections. As a Digital Analyst, you will measure and optimize media campaign performance, transforming data into actionable insights that drive client success and shape strategic decisions.
Sports
Responsibilities
Partner with cross-functional teams to set clear campaign objectives, define KPIs, and establish robust measurement frameworks that demonstrate impact
Implement conversion pixels across websites to ensure campaign goals are accurately measured and aligned with our campaign goals
Ensure data integrity across multiple platforms, proactively run routine QA checks, and troubleshoot technical issues
Implement and manage various dashboards that fuel internal and external understanding of objectives and investments
Collaborate with internal teams to interpret data, extract insights, and connect performance to overall campaign objectives
Turn complex data into compelling stories that inspire confident decisions among clients and stakeholders
Lead client-facing reporting calls and serve as the Analytics point of contact across a number of clients
Deliver analysis and optimizations during live campaigns, based on client feedback
Respond to ad-hoc requests to guide real-time campaign decisions
Champion innovation by identifying new tools, methodologies, and approaches to enhance campaign measurement and reporting
Qualification
Required
A minimum of 2–3 years of experience in analytics and measurement with hands-on expertise in databases and data sources
Bachelor's Degree in one of the following disciplines: Marketing/Advertising, Business, Data Science, Mathematics/Statistics, Economics, or Computer Science
Critical thinker with the ability to understand database and analytics requirements
Experience with running periodic security and compliance assessments
Strong technical, process, and problem-solving proficiency
Exceptional interpersonal and communication capabilities
Preferred
Technical Proficiency with: Google Tag Manager, Google Analytics 4 (GA4)
Visualization tools (Looker Studio, Tableau, PowerBI)
Proficient experience with Microsoft Excel
Bonus: Experience with Python, R, or JavaScript
Experience interacting with performance data across various channels, including Website, Social, Search, and Digital
Experience executing queries and working in a database environment
Comfortable learning and adapting to emerging technologies, including AI-enabled analytics platforms
Company
IMG ARENA
IMG ARENA is a sports and federations company.
501-1000 employees
H1B Sponsorship
IMG ARENA has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2024 (1)
2020 (1)
Funding
Current Stage
Late StageTotal Funding
unknown2025-03-19Acquired
Leadership Team
Eireann Kelly
VP of Product & Digital
Recent News
Sports Business Journal
2025-11-05
Company data provided by crunchbase