Stellar Consulting Solutions, LLC · 1 week ago
Digital Marketing Specialist
Stellar Consulting Solutions, LLC is seeking a detail-oriented and creatively driven Digital Marketing Specialist to support global digital marketing initiatives. In this role, you will contribute to activities such as optimizing website content, designing web pages for product launches, and conducting keyword research for SEO and SEM.
Responsibilities
Prepare legacy webpages for seamless migration ensuring proper content flow and detailed page design by choosing optimal modules from the approved Figma design system
Create new and updated webpage layouts, and visual mock-ups in Figma that align with brand guidelines to support product launches and sustaining campaigns
Work with regional marketers to ensure all content is approved and prepare design specifications and assets for handoff to the web authoring team
Ensure all designs meet accessibility standards and deliver a consistent global user experience across multiple screen ratios
Conduct keyword research to optimize digital content for SEO/GEO and SEM
Monitor and report on SEM campaigns, providing insights for regional marketers and global marketing teams
Assist in the creation of digital content to be used on social media
Create and edit videos/shorts
Design banners, digital ads, and other collateral based on Design Guidelines
Open, track and update web requests through Jira, ensuring accurate documentation
Follow up on ticket progress and communicate status updates to maintain timelines
Other incidental duties as required
Qualification
Required
Proven experience in web design and digital content
Proficiency in Adobe Creative Suite, Figma, and other editing tools
Strong understanding of website management through a web CMS, including technical SEO
Creative writing skills to be able to engage the target audience
Excellent communication and collaboration skills