Animal Humane Society · 2 months ago
Email Marketing and Website Specialist
Golden Valley, Minnesota, United States
Full-time
Hybrid
Mid Level
$55K/yr - $60K/yrAnimal Humane Society is seeking an Email Marketing & Website Specialist to advance their mission through strategic digital communication. In this role, you will lead the development and execution of email marketing campaigns and manage the organization’s website to ensure a compelling and user-friendly experience.
Non ProfitPetVeterinary
Responsibilities
Utilize HTML skills to build emails, deploy campaigns, and track performance to effectively communicate with target audiences to achieve strategic objectives
Proactively identify and document compelling storytelling opportunities
Optimize campaigns for various devices and platforms
Analyze audience behaviors and preferences, and tailor content to deliver a personalized experience that resonates with the audience and drives engagement
Ensure compliance with spam regulations and accessibility requirements
Leverage email trends and best practices to grow and maintain audience lists and engagement
Work closely with stakeholders to understand needs and translate the needs into a functional and engaging web presence utilizing a variety of skills including web development, content management, and SEO optimization
Ensure web content is up-to-date, visually appealing, structurally sound, accessible, user-friendly, and aligned with AHS’s brand identity and objectives
Partner with internal marketing teams to align the website with the organization’s strategy and ensure the website serves its purpose as a dynamic marketing tool
Partner with Content Marketing Strategist to perform regular website audits, implement updates, troubleshoot issues, and ensure compliance with web standards and accessibility guidelines
Utilize website analytics to inform future work and report website performance to stakeholders as needed
Communicate in a positive and professional manner with customers, other employees, and volunteers
Utilize Drupal for website management and Virtuous for deploying emails and tracking performance
Other duties as assigned
Qualification
Required
Strong foundation in HTML
Experience in email marketing campaigns
Experience in web development
Experience in digital storytelling
Ability to analyze audience behaviors and preferences
Knowledge of spam regulations and accessibility requirements
Experience with website management and content management
Experience with SEO optimization
Ability to communicate in a positive and professional manner
Experience utilizing Drupal for website management
Experience utilizing Virtuous for deploying emails and tracking performance
Company
Animal Humane Society
Animal Humane Society is a nonprofit organization that provides animal welfare, adoption, and community support services.
Founded in 1878
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Janelle Dixon
President/CEO
Allison Norton
Executive Assistant To CEO
Recent News
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2026-01-09
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