Truveta · 2 days ago
Senior Account Based Marketing (ABM) Manager
Greater Seattle Area
Full-time
Hybrid
Senior Level
$155K/yr - $175K/yr
7+ years expTruveta is the world’s first health provider led data platform with a vision of Saving Lives with Data. As a Senior Account Based Marketing (ABM) Manager, you will help shape and advance Truveta’s enterprise ABM motion, defining how to engage priority accounts and buying groups across the market while contributing to the company's growth strategy.
AnalyticsData ManagementHealth Care
No H1B
Responsibilities
Own ABM strategy for strategic and growth enterprise accounts, aligned to sales and growth priorities
Partner with Sales and Operations on account selection, tiering, and prioritization informed by TAM, intent data, pipeline needs, and growth goals
Conduct deep account and buying group research to develop account strategies by vertical, persona, and solution area
Translate account intelligence, clinical context, and market signals into clear, actionable GTM plays
Design and orchestrate 1:1 and 1:few ABM programs across email, paid media, content personalization, events, executive programs, and selective high-touch experiences
Ensure ABM programs are tightly integrated with Demand Generation, Product Marketing, and Sales motions, including follow-up workflows and sales enablement
Enable Sales and BDM adoption of ABM plays through clear account plans, engagement strategies, campaign context, and execution guidance
Partner closely with the BDM team on ABM strategy, account priorities, and outbound execution of ABM plays, ensuring consistent messaging, sequencing, and follow-through
Lead, coach, and develop a high-performing ABM team, setting execution standards and operating rhythms
Balance strategic oversight with hands-on involvement, stepping in to support priority accounts or initiatives as needed
Develop, draft, and review ABM content including account narratives, value frameworks, emails, executive briefs, and sales-facing materials
Bring an informed industry and clinical point of view to ABM strategy and messaging, translating complex concepts into compelling account-level stories
Drive impact across the funnel including pipeline creation, deal velocity, stage progression, and expansion
Use account engagement and pipeline signals to continuously refine targeting, messaging, and channel mix
Own ABM measurement frameworks and build accurate dashboards and reporting in Salesforce and HubSpot
Partner with Operations to refine attribution, ensure data consistency, and improve reporting confidence
Contribute to evaluation and optimization of the ABM and marketing technology stack
Qualification
Required
7–10+ years of B2B marketing experience, with 3–5+ years focused on Account-Based Marketing
Proven success running enterprise ABM programs supporting long, complex sales cycle
Experience marketing to healthcare, life sciences, clinical data, AI/ML, or regulated B2B SaaS audiences
Strong understanding of buying groups, multi-stakeholder decision-making, and enterprise GTM motions
Demonstrated experience managing and developing marketers in a team environment
Comfortable authoring and reviewing ABM content and bringing a credible industry point of view
Highly analytical and operational, with comfort owning dashboards, experimentation, and optimization
Creative problem solver who can balance strategic thinking with hands-on execution
Collaborative partner with strong communication skills and executive presence
Comfortable operating in a fast-evolving, high-growth environment
Working knowledge of Salesforce, HubSpot, ABM platforms (e.g., Demandbase or 6sense), and supporting sales and intent tools such as ZoomInfo, Sales Navigator, Outreach, and HighSpot
Willingness to travel to Truveta headquarters 1–2x per year
Benefits
Great benefits package
Comprehensive benefits with strong medical, dental and vision insurance plans
401K plan
Professional development & training opportunities for continuous learning
Work/life autonomy via flexible work hours and flexible paid time off
Generous parental leave
Regular team activities (virtual and in-person)
Company
Truveta
Truveta is a healthcare data platform that provides EHR data for scientific research.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
$515MKey Investors
Microsoft
2025-01-13Series C· $320M
2021-11-09Series Unknown· $100M
2021-09-29Corporate Round
Leadership Team
Terry Myerson
CEO and Co-founder
Jay Nanduri
Chief Technical Officer & Co-Founder
Recent News
GlobeNewswire
2026-01-14
2026-01-12
Company data provided by crunchbase