Pernod Ricard · 1 week ago
Area Vice President, CA/HI
Pernod Ricard is a global premium spirits and wine company seeking an Area Vice President to drive growth across California and Hawaii. This strategic leader will oversee a high-performing team, manage P&L, and lead initiatives to accelerate market success.
Food and BeverageManufacturingWine And Spirits
Responsibilities
Set and drive Area strategy against all brands and channels for PR USA’s complete portfolio, to drive volume, NNS and category market share
Manage assigned markets’ P&L to deliver profit target for Area
Monitor performance KPIs including volume, distribution, pricing, shelf space, and promotional ROI; adjust strategies accordingly
Develop and maintain executive-level relationships with PRUSA & Distributor regional & state leadership and key customer decision makers
Align Distributors to PR USA strategies and goals. Ensure clear performance management quotas and incentives are in place to motivate and drive Distributor partners to deliver high performance
Conduct “work withs” with distributor and PR USA field and customer success team to ensure compliance and keep abreast of distributor practices and customer trends
Ensure data-driven decision making in designated Area through the utilization of data dashboards. Effectively utilize the data to monitor compliance and progress against goals, as well as consistent communication
Drive Area forecasting accuracy and in close coordination with Commercial Planning and Operations, S&OP, Finance, and State Directors/Managers
Partner with DVP, Finance, RGM and Region Chains Director to influence and align pricing strategies and promotional activities for channel/accounts across the region
Ensure there is a balance between Chains and non-Chains resourcing, allocations, and growth plans; support national chains team to maintain positive relationships with chain accounts in assigned region to optimize business performance
Leads and develops a high-performing team of 30+ professionals across varying channels & territories
Set consistent performance standards to drive PR USA beating the market and promote the consistent use of management dashboards to drive business decisions and monitor compliance / progress against goals
Increase performance impact through clear, strategically aligned objectives and key results (OKRs). Ensure OKRs are meaningfully and effectively prioritized and cascaded throughout the team
Conduct quality performance huddles, occurring monthly, with direct reports that focus on goal planning and tracking, employee development, and two-way feedback
Reinforce ethical operations across the team to ensure operation within full legal compliance with state and local regulations
Build a culture of inclusivity, performance excellence, coaching, and succession planning to develop future leaders
Qualification
Required
Minimum 10-15+ years of experience in beverage alcohol sales, with at least 5 years focused on chain accounts
Experience working with major chain accounts such as Kroger, Safeway, Costco, Total Wine & More, or regional liquor chains
Distributor management experience
Demonstrated leadership experience managing large high performing teams
Demonstrated ability to lead cross-functional initiatives across Sales, Marketing, Finance, and Operations to drive integrated business strategies
Strong negotiation skills and experience crafting and executing AOPs (Annual Operating Plans) & managing P&L responsibilities
Deep understanding of the regional retail landscape and distributor network
Proficient in data analysis & insights tools
Excellent communication, presentation, and interpersonal skills
Must be willing to travel extensively within the state/region (estimated 40-50% of the time)
Preferred
Bachelor's degree preferred
Benefits
Flexible work policy
Hybrid option with flexibility to work remotely 2 days a week
Great benefits and perks
Company
Pernod Ricard
Pernod Ricard produces distilled beverages including a range of wines and spirits.
H1B Sponsorship
Pernod Ricard has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (4)
2024 (2)
2023 (1)
2022 (2)
2021 (1)
2020 (3)
Funding
Current Stage
Public CompanyTotal Funding
$5.3B2025-10-29Post Ipo Debt· $1.4B
2025-02-24Post Ipo Debt· $841.55M
2024-04-29Post Ipo Debt· $1.61B
Leadership Team
Recent News
2026-01-16
2026-01-16
Company data provided by crunchbase