Dolls Kill · 6 days ago
Performance/Growth Marketing Manager
Oakland, CA
Full-time
Hybrid
Mid, Senior Level
$120K/yr - $163K/yr
4+ years expDolls Kill is a global fashion brand that empowers everyone to celebrate their individuality. The Performance Marketing Manager role offers the chance to leverage digital marketing expertise to drive growth through performance marketing channel management, collaborating with a creative team to create impactful ads.
E-CommerceFashionLifestyle
Responsibilities
Create and optimize campaigns and ads hands on in platforms, including Meta, Google, and Tiktok. Analyze data and take action to drive performance
Identify arbitrage opportunities to drive incremental profitable sales through campaign structure, bid strategies, ad format optimization, data enrichment, audience matching and creative testing
Assist in developing performance media budgets across channels in order to optimize overall incremental profitable sales
Collaborate cross functionally; use well structured data and visualizations to assist the the merchandising and creative teams in better understanding our customer, outstanding opportunities, and what drives results in performance channels
Assist in improving full funnel reporting and attribution
Monitor the DTC landscape for new trends; Evaluate, recommend and execute entering new performance marketing channels
Support brand marketing activities with thoughtful measurement and data-driven recommendations
Qualification
Required
At least 4 years of experience in DTC ecommerce advertising with hands on experience in at least two of Google Ads, Tiktok and Meta
Deep hands on expertise in Google Ad ecommerce campaign optimization
An entrepreneurial mindset with DTC P&L understanding
Proven experience taking data driven approaches to marketing and media buying
Willingness to roll up sleeves with extreme attention to detail and willingness to be hands-on in driving results
Ability to handle multiple tasks, priorities, and deadlines
Excellent interpersonal skills and willingness to work in collaboration with cross-functional teams
Preferred
Experience with Snapchat is a plus
Company
Dolls Kill
Dollskill is a website showcasing various fashion designs of women's clothing.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
$61.62MKey Investors
Sequoia CapitalAngel Capital ManagementMaveron
2019-12-02Series B· $40M
2018-12-21Series B· $10.72M
2017-05-22Convertible Note· $5M
Leadership Team
Bobby Farahi
CEO
Recent News
The Business Journals
2024-04-07
2024-04-06
2023-12-19
Company data provided by crunchbase