Salesforce Marketing Cloud Email Specialist jobs in United States
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Indiana University Foundation · 6 days ago

Salesforce Marketing Cloud Email Specialist

Indiana University Foundation is a mission-driven organization focused on making higher education attainable and supporting life-changing research. The Salesforce Marketing Cloud Email Specialist will design and execute email campaigns, manage audience segmentation, and ensure compliance with marketing regulations.

CharityNon Profit
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Growth Opportunities

Responsibilities

Collaborate closely with stakeholders and project managers to design and execute impactful email campaigns that drive engagement and results
Using Salesforce Marketing Cloud, build, deploy, and manage campaigns through tools such as Email Studio, Content Builder, and Journey Builder
Oversee audience segmentation, implement personalization strategies, and ensure every campaign aligns with brand standards and marketing objectives
Interpret data and optimize performance through A/B testing and metrics analysis
Ensure all communications comply with email marketing regulations, maintain documentation and best practices, and provide training and support to internal teams
Stay up to date with the latest industry trends and Salesforce advancements

Qualification

Salesforce Marketing CloudAMPscriptSQLEmail marketing principlesCampaign performance analysisLitmusTableauMarketing Cloud Intelligence ReportsCommunication skillsOrganizational skillsTime managementProject managementCollaboration skills

Required

Proficiency in Salesforce Marketing Cloud, including Email Studio, Content Builder, Journey Builder, Automation Studio, and Intelligence Reports
Proficiency in AMPscript for dynamic content and personalization
Proficiency in SQL for audience segmentation and data manipulation
Strong understanding of email marketing principles, audience segmentation, and personalization
Experience with campaign performance analysis and reporting
Excellent communication and collaboration skills
Detail-oriented with strong organizational and time management abilities
Ability to manage multiple projects in a fast-paced environment
Bachelor's degree and minimum 2 years of related professional experience in email marketing, digital communications, or information technology

Preferred

Salesforce Marketing Cloud Certifications: Marketing Cloud Email Specialist
Salesforce Marketing Cloud Certifications: Marketing Cloud Administrator
Experience with Litmus or similar email testing tools
Experience with Tableau
Experience with Marketing Cloud Intelligence Reports

Benefits

Food truck lunches
Holiday gatherings
Costume contests
Free snacks
IU spirit-wear Fridays
Yoga
A lunchtime walking group
Meditation breaks
The Headspace app
Topical workshops

Company

Indiana University Foundation

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Indiana University Foundation is a fundraising organization that supports Indiana University. It is a sub-organization of Indiana University Bloomington.

Funding

Current Stage
Growth Stage
Total Funding
$11M
Key Investors
Lilly Endowment
2019-04-02Grant· $11M

Leadership Team

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J Thomas Forbes
President and CEO
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Recent News

Company data provided by crunchbase