EM Search Consulting, LLC. · 2 days ago
Search Engine Optimization Manager
Chicago, IL
Full-time
Hybrid
Mid, Senior Level
4+ years expEM Search Consulting, LLC. is seeking a Search Engine Optimization Manager to identify opportunities for growing organic traffic and improving SERP rankings. The role involves managing SEO programs for multiple clients, collaborating with various teams, and ensuring the implementation of best practices in SEO.
AdvertisingConsultingDigital MarketingMarketingSEOWeb Design
Responsibilities
Perform keyword research by utilizing client-supplied priorities:
Identify keywords most likely to attract potential leads and drive organic traffic growth
Organize keyword research to ensure keywords are easily sorted/filtered
Group and assign keywords to specific URLs
Ensure targeted keywords are being tracked on various platforms
Audit/Update Keyword Organization (currently being tracked):
Suggest ways to improve/enhance keyword tracking platforms/projects
Organize/Audit/Assign/Clean up keyword groups and tags to ensure they match the client-supplied priorities
Analyze the effectiveness of SEO programs
Compare the successes/failures of SEO programs to other similar programs
Report findings and recommend improvements as needed
Create SEO proposals for new and existing clients
Research and utilize competitor data to highlight organic opportunities
Design SEO programs within budget constraints to provide maximum value
Ensure all teams execute the assigned monthly SEO deliverables
Provide feedback and direction to team members to ensure SEO deliverables are executed to a high standard
Identify technical issues via Search Console and similar tools
Resolve and track issue through resolution
Audit Listings to identify listings that need optimizations and work with Account Managers to request additional information from clients
Highlight organic opportunities
Uncover any strengths/weaknesses of our SEO programs, and determine the most important ranking factors for specific industries and SERPs
Monitor Domain Authority/Ranking of all Client’s Websites
Design, implement, and track A/B tests of new SEO strategies
Assist in client calls to explain SEO strategy and progress
Qualification
Required
Bachelor's degree in Marketing, Communications, Journalism, or a related field
4+ years of SEO experience
Exceptional organizational and analytical skills
Demonstrable knowledge of local SEO ranking factors and strategies
Exceptional keyword research abilities with tools such as SEMrush and SERanking
Familiarity with Google Analytics and Google Search Console
Capable of analyzing a website's SEO performance and client goals to drive action
Excellent time management skills and ability to meet tight deadlines
A proactive attitude toward enhancing SEO knowledge and self-development
Ability to learn new technologies quickly to simplify existing responsibilities
Excellent written and verbal communication skills
Preferred
Understanding of how data plays a role in SEO
Basic knowledge of HTML, CSS
Strong understanding of structured data e.g. Schema.org's microformat
Knowledge of industry-specific challenges faced by SMBs
Experience managing social media platforms, including Google Business Profile and/or Apple Business Connect
Link building experience
Company
EM Search Consulting, LLC.
As a proven expert in digital marketing, EMSC’s unique approach offers our clients a truly responsive and collaborative partnership.
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Matt Makris
Co-Founder, Partner
Olin Erickson
President
Company data provided by crunchbase