Nexon America · 16 hours ago
In-Game Merchandising Specialist
Nexon America is a global video game publisher and developer, known for its popular franchises like MapleStory. The In-Game Merchandising Specialist will curate cosmetic content for the game, ensuring it aligns with Western fashion trends and resonates with players in North America and Europe.
GamingInformation TechnologyInternetPC GamesPublishingSoftware
Responsibilities
Forecast emerging trends and translate insights into strategic recommendation decks: Monitor US/Western fashion platforms (TikTok, Instagram, Pinterest, etc.) and streetwear culture to identify upcoming aesthetic trends suitable for Global MapleStory. Creating and maintaining recommendation decks, seasonal aesthetic briefs, and cosmetic reference packages for art teams. Provide written and visual feedback on a regular basis (weekly to bi-weekly) on cosmetic concepts prior to production and release
Product Curation: Suggest and pitch "Surprise Style Box" (SSB) rotations and permanent Cash Shop additions based on seasonality and Western-specific holidays
Sales Analysis: Analyze performance data of previous cosmetic launches to identify which themes/styles (e.g., edgy/dark vs. cute/pastel) drive the highest engagement and revenue
Community Pulse: Actively monitor community hubs (Reddit, Discord, Twitter) to understand player wishlists for legacy items or specific style categories
Guide the direction of Cash Shop Visuals that are player facing
Other duties as assigned
Qualification
Required
3+ years in Fashion Buying/Merchandising, or Trend Forecasting, preferably in Gaming
Expert proficiency in creating high-quality Mood Boards (Pinterest, PureRef, Milanote) to communicate visual direction to artists
You are deeply immersed in online culture. You consume content on TikTok, Instagram, ArtStation, and Reddit to spot visual trends as they are forming, not after they have peaked
Proficient in analyzing sales data from previous cosmetics and identifying aesthetic patterns (e.g., 'Our players buy x item for this appeal versus other items')
Strong knowledge and understanding of anime visual language and how it intersects with Western fashion trends
Knowledge of live and online game player cosmetic and other trends
Able to look at concept art and know if it looks too generic or feels outdated
Strategic thinking, problem solving ability
Passionate about games and player experiences
Excellent interpersonal and communication skills
Exceptional project and time management
Strong organizational skills
Proficient in MS Office
Preferred
Bachelor's degree or equivalent experience is preferred
Previous MapleStory play experience is preferred
Benefits
Medical, dental and vision plans for you, your spouse or domestic partner and your children
Annual employer contribution to a health savings account
Company paid hospital indemnity benefits
Company paid life, AD&D, short-term and long-term disability benefits
Access to voluntary life and AD&D for yourself and your dependents
Flexible spending accounts
401(k) savings plan with a company match
Pet insurance
Monthly wellness credit
Lunchtime yoga
Language classes
Bi-monthly catered lunches
Monthly happy hours
Well-stocked snack bar
Paid time off
Sick days
Company holidays
Year-end break
Company
Nexon America
Nexon is building a workplace based on mutual respect, good humor, and the pursuit of excellence because we believe that great games can only be built by amazing people.
H1B Sponsorship
Nexon America has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (2)
2024 (3)
2023 (3)
2022 (1)
2021 (5)
2020 (1)
Funding
Current Stage
Public CompanyTotal Funding
$61.94MKey Investors
Insight Partners
2022-02-06Post Ipo Equity
2012-01-01Post Ipo Equity
2011-12-14IPO
Leadership Team
J
Jung Hyun
CEO
Recent News
2026-01-13
2025-11-28
2025-11-12
Company data provided by crunchbase