Hologic, Inc. · 1 week ago
Sr Marketing Manager, Breast Biopsy
Hologic is seeking an experienced and dynamic Senior Manager, Downstream Marketing to lead and drive the strategic and operational marketing efforts for the Breast Biopsy portfolio. This role involves developing comprehensive marketing strategies, executing marketing initiatives, and fostering a high-performing team while ensuring strong customer and stakeholder engagement.
BiotechnologyHealth CareHealth DiagnosticsWomen's
Responsibilities
Develop and implement comprehensive downstream marketing strategies to drive revenue growth, increase market share, and enhance customer engagement in alignment with divisional and organizational goals
Analyze market trends, customer needs, competitive dynamics, and product performance to identify opportunities and risks
Collaborate closely with upstream marketing, sales, and R&D teams to ensure alignment across product lifecycle strategies
Lead the execution of marketing initiatives, including product launches, promotional campaigns, sales enablement tools, and customer education programs
Monitor and measure the effectiveness of marketing programs and adjust strategies as needed to maximize impact
Partner with cross-functional teams (e.g., regulatory, clinical, operations) to ensure seamless execution of marketing plans
Build, mentor, and lead a high-performing downstream marketing team, fostering a culture of collaboration, innovation, and accountability
Provide coaching and professional development opportunities to elevate team capabilities and career growth
Promote diversity, equity, and inclusion within the team and organization
Build strong relationships with key customers, thought leaders, and stakeholders to ensure Hologic remains a trusted partner in breast surgery solutions
Represent the division at industry events, conferences, and customer meetings to gather insights and strengthen brand presence
Manage budgets and resources effectively to ensure marketing programs are delivered on time and within scope
Utilize data-driven decision-making to optimize marketing strategies and align with organizational objectives
Qualification
Required
Bachelor's degree in Marketing, Business Administration, or a related field; MBA or advanced degree preferred
10+ years of experience in marketing or sales within the medical device industry
Strong track record of success in product launches, customer engagement, and market growth strategies
Demonstrated ability to lead and develop high-performing teams in a fast-paced, matrixed environment
Deep understanding of the medical device market, particularly in women's health or surgical solutions, is strongly preferred
Exceptional strategic thinking, analytical, and problem-solving skills
Proven ability to collaborate effectively with cross-functional teams and influence stakeholders at all levels
Outstanding communication and presentation skills, with the ability to articulate complex ideas clearly and persuasively
Experience managing resources and timelines to deliver impactful results
Ability to travel as necessary for occasional business-specific meetings or events
Preferred
Knowledge of breast screening procedures, technologies, and customer needs
Familiarity with regulatory and clinical considerations in the medical device industry
Benefits
Competitive salary and annual bonus scheme
Comprehensive training when you join as well as continued development and training throughout your career
Company
Hologic, Inc.
We’re an innovative medical technology company whose purpose is to enable healthier lives everywhere, every day.
Funding
Current Stage
Public CompanyTotal Funding
$2.87B2025-10-21Private Equity
2025-10-21Acquired
2025-07-15Post Ipo Debt· $2.42B
Recent News
2026-01-17
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