Director of Marketing (DOM) Tecvayli and Market Development jobs in United States
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Johnson & Johnson Innovative Medicine · 1 week ago

Director of Marketing (DOM) Tecvayli and Market Development

Johnson & Johnson is a leader in healthcare innovation, focused on developing solutions for complex diseases. The Director of Marketing for Tecvayli and Market Development will lead brand strategy, oversee marketing plans, and manage a team to achieve sales revenue targets in the oncology sector.

Pharmaceuticals

Responsibilities

Responsible for setting the strategic vision and ensuring Tecvayli, marketing campaigns, tactics & operations, integrated evidence generation plans, KOL engagement and peer to peer education, congress strategy, and external communications support overall financial and strategic goals of the brand
Oversees the development of comprehensive marketing plans, including strategy and messaging, to achieve Tecvayli business goals
Coordinating and providing input to critical processes related to investor relations narrative, business planning, marketing plans, market research, business performance tracking and reporting
Leading, coaching, inspiring, developing and retaining direct and indirect team members across Tecvayli, Market Development, TLLs and broader hematology

Qualification

SalesMarketing experienceProduct launch experienceFinancialBusiness acumenOncology experienceBrand Positioning StrategyDigital Marketing PlatformsData AnalysisCustomer IntelligenceCollaborative SellingContent MarketingCross Sector CollaborationDeveloping OthersExecution FocusFinancial CompetenceInclusive LeadershipIndustry AnalysisInnovationOperations ManagementPerformance MeasurementSales PromotionsSuccession PlanningLeadership

Required

A minimum of a Bachelor's degree is required; MBA is preferred
Strong Sales and Marketing experience including, a minimum of 10 years business experience (Sales, Marketing, Key Account Management) of which at least 5+ years of demonstrated marketing experience is required
US in-line experience on multiple brands, at various stages, in the product lifecycle, including product launch experience is required
Demonstrated financial and business acumen required
Proven experience working with Marketing agencies, Key Opinion Leaders, Hospitals/Treatment Centers, GPOs/contract employees is required
Travel up to 25% (anticipate it's mostly domestic, though can be international as well)

Preferred

MBA is preferred
Biology/Scientific background is preferred
Oncology experience is preferred
Brand Positioning Strategy
Collaborative Selling
Commercial Awareness
Content Marketing
Cross Sector Collaboration
Customer Intelligence
Data Analysis
Developing Others
Digital Marketing Platforms
Execution Focus
Financial Analysis
Financial Competence
Inclusive Leadership
Industry Analysis
Innovation
Leadership
Operations Management
Performance Measurement
Sales Promotions
Succession Planning

Company

Johnson & Johnson Innovative Medicine

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Johnson and Johnson Innovative Medicine focuses on developing medical solutions for some of the challenging diseases and medical conditions.