Perpetual · 5 days ago
Digital Marketing Specialist
United States
Full-time
Remote
New Grad, Entry LevelPerpetual is a company focused on providing a wide range of services, and they are seeking a Digital Marketing Specialist. The role involves creating and managing marketing campaigns, developing content, and leading social media strategies to enhance brand presence.
Developer ToolsEnterprise SoftwareSoftwareUX Design
Responsibilities
Create new campaigns and ideas for our positioning: Come up with new ideas and positioning for our wide range of services
Design and create marketing visuals in Figma: Social media graphics, infographics, case study layouts, and campaign visuals that align with brand identity
Develop and write marketing content: Social posts, newsletters, landing pages, and case studies that resonate with a B2B audience
Plan and maintain a content calendar across web, social, and email channels
Manage and update the company’s Webflow website: Build pages, optimize for SEO, and ensure strong UX
Lead social media strategy and execution, focusing on organic growth and engagement on LinkedIn and other relevant platforms
Track and analyze campaign performance using Webflow, GA4, and LinkedIn analytics, reporting insights and recommendations
Occasionally support light paid promotion for strategic campaigns
Stay current on B2B marketing trends, SEO updates, and design-driven storytelling techniques
Create whitepapers showcasing offerings and case studies
Qualification
Required
Create new campaigns and ideas for our positioning: Come up with new ideas and positioning for our wide range of services
Design and create marketing visuals in Figma: Social media graphics, infographics, case study layouts, and campaign visuals that align with brand identity
Develop and write marketing content: Social posts, newsletters, landing pages, and case studies that resonate with a B2B audience
Plan and maintain a content calendar across web, social, and email channels
Manage and update the company's Webflow website: Build pages, optimize for SEO, and ensure strong UX
Lead social media strategy and execution, focusing on organic growth and engagement on LinkedIn and other relevant platforms
Track and analyze campaign performance using Webflow, GA4, and LinkedIn analytics, reporting insights and recommendations
Occasionally support light paid promotion for strategic campaigns
Stay current on B2B marketing trends, SEO updates, and design-driven storytelling techniques
Create whitepapers showcasing offerings and case studies
Preferred
Experience at a B2B company or a digital agency is an added plus
Company
Perpetual
Design & Development Agency
Founded in 2012
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Amish Gandhi
CEO
Recent News
Portfolio Adviser
2025-06-24
Australian Financial Review
2023-12-19
Australian Financial Review
2023-12-13
Company data provided by crunchbase