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AKQA · 6 days ago

Senior Copywriter (Social)

San Francisco, CA

Full-time

Hybrid

Mid, Senior Level

$60K/yr - $140K/yr

AKQA is a company that creatively combines art and science to develop digital services and applications. The Senior Copywriter – Social & Brand Voice will define and drive a global fashion brand’s tone of voice across social platforms, focusing on TikTok, while collaborating closely with various teams to create culturally relevant content.

AdvertisingAdviceDigital MediaE-Commerce PlatformsMobileProduct DesignPublic RelationsSocial MediaWeb Development

H1B Sponsor Likely

Responsibilities

Exceptional short-form copywriting craft for social: headlines, hooks, captions and TikTok-native scripts

Proven experience shaping or leading a brand voice / tone of voice across social platforms

Platform fluency: deep understanding of how voice and format shift across TikTok, Instagram and emerging channels

Strong conceptual thinking: able to originate platform-first ideas, not just execute assignments

Experience collaborating with creators/influencers, including on-set direction

Ability to step in front of the camera to create content, even if just to prototype an idea

Content creation skills a strong plus: self-shooting, TikTok-style editing, prototyping rough cuts and VO reads

Ability to iterate based on performance insights and feedback

Cultural awareness and relevance within fashion, lifestyle and youth culture spaces

Ability to translate brand and social strategy into culturally relevant copy and concepts

Experience working cross-functionally with social strategists, designers, motion editors, producers and community teams

Ability to quickly prototype ideas and iterate based on performance insights and feedback

Strong presentation skills: can clearly articulate voice systems, rationale and ideas to clients and internal leadership

Knowledge of contemporary advertising, communications and social marketing practices, including platform governance

Takes responsibility for on-time deliverables and maintains high craft standards in fast-paced environments

Qualification

Short-form copywritingBrand voice developmentPlatform fluencyConceptual thinkingContent creation skillsCultural awarenessCross-functional collaborationPresentation skillsAttention to detailCollaboration

Required