Sr. Marketing & Brand Designer (DTC / CPG) jobs in United States
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Lineage Provisions · 1 week ago

Sr. Marketing & Brand Designer (DTC / CPG)

Lineage Provisions is a company that focuses on high-quality, animal-based nutrition and regenerative agriculture. They are seeking a highly creative and performance-minded Sr. Marketing & Brand Designer to own their visual identity across various platforms, ensuring design aligns with brand strategy and drives performance.

Animal FeedConsumer GoodsDietary SupplementsE-CommerceFood and BeverageHealth CareNutritionOrganic FoodPersonal HealthWellness

Responsibilities

Own the design of all static paid ad creative on Meta
Design ads with a strong understanding of conversion messaging, hooks, and performance feedback loops
Rapidly iterate on creative based on performance data and testing insights
Collaborate with Growth and Marketing to develop new creative angles and concepts
Design static posts, carousels, and visual systems for organic social
Maintain a consistent, recognizable Lineage aesthetic across platforms
Translate educational and brand storytelling content into compelling visual formats
Own email design across campaigns, flows, and launches
Create email layouts that drive curiosity, highlight value props, and support conversion
Work closely with the Retention and Marketing teams to ensure emails are visually aligned, readable, and on-brand
Support website design needs, including PDP sections, landing pages, and UX improvements
Collaborate on packaging design for new product launches and line extensions
Ensure brand consistency across physical and digital touchpoints
Maintain and evolve Lineage’s design system and brand guidelines
Own end-to-end execution, from concept to final asset delivery
Use AI-powered design tools to increase speed, quality, and experimentation
Support cross-functional design needs as the brand grows

Qualification

Graphic DesignPerformance Creative AdsEmail DesignWeb / UX / UI DesignPhotography / Video EditingConversion-Focused MessagingAI Design ToolsBrand StorytellingOrganizational SkillsAttention to Detail

Required

3+ years of experience in graphic design at a DTC / CPG brand
A deep portfolio demonstrating best-in-class work across mediums
Strong experience designing performance creative ads
Strong experience with email design
Strong experience with web / UX / UI design
Strong experience with photography / photo and video editing
Deep understanding of conversion-focused marketing messaging
Comfortable working across multiple formats and platforms, including Canva and Klaviyo
Very proficient in AI design tools and workflows
Strong organizational skills and attention to detail
Write the number '24' in your application questionnaire

Benefits

Top of the line health care, vision and dental plans w/ employer matching
Health and wellness perks that you actually care about…
$200/month for local farmer’s market and food
$200/month for gym membership or any personal fitness
Free Kindle and unlimited free books
$3k/year for continued learning, training programs
$200/month in emotional/mental wellness
Free Lineage products & friends & family discounts to share
You are treated like an adult. There is no work schedule or monitoring of hours. You create your own working environment.
Unlimited time off
Parent-friendly working environment
Fully remote and location independent
High growth potential and opportunity

Company

Lineage Provisions

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Lineage Provisions offers grass-fed beef and organ sticks, collagen, tallow cooking fat, and a protein bar made with collagen and honey.

Funding

Current Stage
Early Stage
Company data provided by crunchbase