Full Beaker, Inc. · 1 week ago
VP and General Manager – Insurance
Seattle, WA
Full-time
Hybrid
Director/Executive
10+ years expFull Beaker, Inc. is hiring a General Manager to build and scale their Insurance vertical across various products. This role is pivotal for the company's growth, focusing on strategy, execution, and P&L management while collaborating with a centralized Growth team.
Digital Media
Responsibilities
Set the strategy. Work with our world-class strategy team to determine the long-term direction of our insurance business
Brand. You will build brands that consumers identify with and love to share
Innovate and optimize for growth. Track performance, analyze results and constantly grow the business in line with our strategy. Set and maintain a high execution floor across the Insurance vertical. You will define clear priorities, eliminate low-impact work, and ensure teams consistently deliver against agreed goals
Manage the day-to-day operations of our insurance business. This is a GM role, so it’s up to you to make sure we are running like a well-oiled machine
Develop your team. Help your team to knock it out of the park in this role…and get them ready for the next challenge
Be hands-on. This is an operational role and you’ll be expected to roll up your sleeves, get your hands dirty and do “real work” (rather than “just managing”). If an issue comes up, you’ll make sure that it gets investigated and resolved quickly
Work within a Hub & Spoke model. You will own business outcomes for the Insurance vertical, including revenue, gross profit, product mix, and partner strategy. You will partner closely with our centralized Growth team, which leads SEO, SEM, email, and CRO execution. You need not be a hands-on growth operator, but you must be able to evaluate recommendations, set priorities, and hold teams accountable to results
Qualification
Required
10+ years leading digital or performance-driven businesses, with a track record of using data to focus on initiatives, evaluate tradeoffs, and scale revenue responsibly
5–10+ years owning a P&L of at least $10M+ in annual revenue (or a clear path scaling toward it)
Experience in lead generation, marketplaces, performance marketing, or demand generation businesses. Familiarity with CPL, CPA, funnel economics, and partner monetization models
Strong analytical judgment. You can model scenarios, pressure-test assumptions, and decide with imperfect information while staying grounded in data
You need to feel ownership – you're the person that just can't stop yourself doing whatever it takes to hit your targets. You'll make a difference to our business and have the numbers to back it up
The ability to put yourself in the shoes of consumers as they make one of the biggest decisions of their life. You must be able to understand what they want and deliver it
You need to be a savvy operator with the tenacity to overcome obstacles, break down walls and get things done
You must be an expert at developing hypotheses, testing them and deciding what to do based on a rigorous analysis of the data
At least 5 years of experience managing teams of 5 or more. You create goals and help teammates accomplish them. You mentor each direct report and assist with their professional development
Data is a thing here
Preferred
Experience operating in a regulated industry (insurance, financial services, healthcare, lending)
Experience launching and scaling a new product line, vertical, or business unit within an existing company
Experience partnering with growth, product, or marketing teams to scale acquisition channels is helpful, but hands-on channel knowledge is not required
Bachelor's degree; MBA or advanced degree preferred but not required. Equivalent experience accepted
Benefits
The autonomy to be creative and try new things.
The opportunity to grow our websites into nationally recognized brands.
Company
Full Beaker, Inc.
Full Beaker is an online media company that owns a number of consumer-facing websites, focused on finance and jobs.
11-50 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase