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Gametime · 21 hours ago

Sr. Creators & Influencers Strategy Manager

United States

Full-time

Remote

Senior Level

$125K/yr - $148K/yr

7+ years exp

Gametime is a company focused on uniting the world through shared live experiences. They are seeking a Sr. Creators & Influencers Strategy Manager to lead their creator ecosystem, driving mobile performance outcomes and brand connection through effective creator relationships.

E-CommerceEventsMedia and EntertainmentMobile AppsTicketing

Growth Opportunities

Responsibilities

Lead Gametime’s creator relationship strategy across UGC, influencers, and brand ambassadors for paid and owned channels in support of both conversion and brand-building company objectives

Source, negotiate, brief, and own end-to-end the direct relationships with creators, fostering deep relationships with partners and energizing them to represent the Gametime brand

Partner with Creative and Growth to build a forward-looking and scalable UGC program through sourcing tools, direct outreach, and inbound creator interest to create a reliable, high-performing content engine

Partner closely with Performance Marketing to turn creator content into mobile-first UGC that drives IPM and CPI improvements, using data to guide creator selection and creative iteration

Build and operationalize an analysis framework for asset-level performance across both growth and brand initiatives, informing go-forward strategy for concepting, budgeting, briefings, and creator negotiation and retention decisioning

Collaborate with brand strategy, creative, organic social, and content teams to develop creator-led concepts, campaigns, and activations that support launches, partnerships, and cultural moments

Develop and nurture Gametime’s Creator Community, fostering long-term creator advocacy and repeat partnerships beyond one-off campaigns

Partner with Marketing and Creative Ops to establish clear workflows for creator briefing, asset delivery, approvals, and handoff across paid and organic channels to enable speed and scale

Qualification

Influencer marketingUGC strategyCreator relationship managementData-driven mindsetCross-functional collaborationPassion for live eventsCommunity program managementCreative instincts