Lynch Regenerative Medicine, LLC · 5 days ago
Director of Health Care Provider (HCP) Marketing
Franklin, TN
Full-time
Onsite
Director/Executive
8+ years expLynch Regenerative Medicine, LLC is a leader in regenerative biotherapeutics, aiming to transform wound care and skin rejuvenation. They are seeking a Director of Health Care Provider (HCP) Marketing to lead marketing strategies targeted at healthcare professionals and provider organizations, driving brand awareness and adoption across the provider ecosystem.
Biotechnology
Responsibilities
Develop and refine provider-focused marketing strategies aligned with business goals, sales priorities, and market dynamics
Craft compelling value propositions tailored to physicians, administrators, and clinical stakeholders
Conduct competitive analysis and market segmentation to identify growth opportunities and refine targeting
Lead integrated campaigns across email, webinars, conferences, paid media, and thought leadership
Collaborate with sales and product teams to create go-to-market plans for new services, products or partnerships
Manage agency relationships and oversee creative development for provider-facing assets
Partner with medical affairs and clinical teams to ensure accuracy and relevance of messaging
Elevate brand visibility through strategic PR, earned media, and provider testimonials
Build relationships with key provider organizations, KOLs, and industry associations
Support field marketing efforts including conferences, lunch-and-learns, and regional activations
Align messaging with clinical workflows, reimbursement models, and regulatory considerations
Define KPIs to measure campaign effectiveness, lead quality, and provider engagement
Qualification
Required
8–10 years of experience in healthcare marketing, with a focus on provider audiences
Deep understanding of healthcare delivery models, clinical workflows, and provider decision-making
Proven success in B2B healthcare, buy and bill, or provider services
Strong storytelling and content development skills, especially for clinical and technical audiences
Experience with CRM platforms (e.g., Salesforce), marketing automation (e.g., Marketo, HubSpot), and analytics tools
Company
Lynch Regenerative Medicine, LLC
Lynch Regenerative Medicine
11-50 employees
Funding
Current Stage
Early StageTotal Funding
$3.75M2024-07-17Series A
2024-01-17Series Unknown· $3.75M
Leadership Team
R
Rob Hubert
Chief Revenue Officer (CRO)
Company data provided by crunchbase