Next Step Recruitment ยท 1 day ago
App Growth & Social Marketing Specialist
Chicago, IL
Full-time
Hybrid
Entry, Mid Level
$80K/yr - $110K/yrNext Step Recruitment is partnering with a Chicago-based consumer technology company focused on building and scaling their next product. The App Growth and Social Marketing Specialist will be responsible for driving organic app growth through innovative strategies, creating content, and analyzing performance metrics to enhance user engagement and retention.
Staffing & Recruiting
Responsibilities
Drive app installs and active users through organic and earned channels
Test and scale early stage growth tactics such as UGC, creators, communities, and referral loops
Design and run growth experiments end to end, iterating based on performance
Create and ship short form content across platforms like TikTok, Instagram, and YouTube Shorts
Develop UGC prompts and social activations tied to real usage outcomes
Own social execution from idea to posting to performance review
Identify and engage micro creators, superfans, and niche communities
Build lightweight creator partnerships focused on authentic adoption
Track results beyond vanity metrics
Monitor installs, activation, retention, and engagement metrics
Use data to decide what to scale, refine, or shut down
Continuously refine hypotheses based on results
Qualification
Required
Hands on experience growing a mobile app, product, or community
Strong short form social and UGC execution experience
Comfort operating in early stage, resource light environments
A performance mindset focused on installs, activation, and retention
Bias toward action, testing, and learning over polish
Benefits
Equity or additional upside may be available for the right candidate.
Company
Next Step Recruitment
At Next Step Recruitment, we're passionate about fueling our clients' growth and success.
Founded in 2023
2-10 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase