Product Marketing Specialist – Higher Education (Campus ID & Commerce) jobs in United States
cer-icon
Apply on Employer Site
company-logo

Transact Campus · 3 days ago

Product Marketing Specialist – Higher Education (Campus ID & Commerce)

Transact Campus is a leader in integrated technology solutions for education, healthcare, and business campuses. They are seeking a Product Marketing Specialist to support the positioning and go-to-market execution for their Campus ID and Commerce solutions serving higher education institutions.

EdTechFinancial ServicesFinTechInformation ServicesInformation TechnologyPayments

Responsibilities

Conduct research on higher education trends, student experience needs, and campus operations to inform product strategy and messaging
Monitor competitive offerings in campus ID, access, credentialing, and commerce solutions
Gather feedback from customers, sales, and internal stakeholders to identify opportunities and pain points
Help develop clear, compelling product messaging that communicates the value of our SaaS-based Campus ID and Commerce solutions
Translate technical concepts and platform capabilities into simple, user-friendly language for campus leaders and administrators
Ensure consistency across website content, collateral, presentations, and communications
Assist in planning and executing product releases, updates, and feature announcements
Support the creation of launch materials including one-pagers, sales decks, FAQs, use case guides, and customer-facing updates
Collaborate with demand-generation, content, and creative teams to ensure successful rollout of campaigns
Draft and edit product content such as web pages, blog posts, solution briefs, email campaigns, and customer stories
Work with designers and digital teams to develop visual assets and product-oriented storytelling
Help maintain an updated library of product collateral aligned with the Campus ID and Commerce suite
Partner with sales to understand needs and develop tools that support conversations with higher ed institutions
Provide updates and documentation that help sales teams stay informed about roadmap changes and new releases
Monitor engagement with marketing content and sales resources to identify what resonates with higher ed audiences
Support analysis of product marketing efforts and make data-informed recommendations for improvements

Qualification

Product MarketingContent MarketingSaaS PlatformsMarketing ToolsCross-functional CollaborationAttention to DetailCreative Problem-Solving

Required

Bachelor's degree in marketing, Communications, Business, or a related field
1–2 years of experience in product marketing, content marketing, or a similar role (internships included)
Strong writing, editing, and storytelling skills with the ability to simplify complex ideas
Interest in higher education technology, SaaS platforms, and/or student experience solutions
Comfortable working cross-functionally and managing multiple tasks in a fast-paced environment

Preferred

Familiarity with marketing tools (CRM, CMS, analytics) is a plus but not required

Benefits

Flexible time off to include paid holidays and volunteer time
Robust health, dental, and vision insurance plans on your first day of employment
Comprehensive employee assistance program (EAP)
Employer-paid life insurance/AD&D/short-term and long-term disability insurance
Flexible spending account (FSA) or health savings account (HSA)
Matched 401(k)
Employee stock purchase plan

Company

Transact Campus

twittertwittertwitter
company-logo
Transact Campus provides comprehensive campus commerce solutions, enhancing convenience and operational efficiency.

Funding

Current Stage
Late Stage
Total Funding
unknown
2024-08-15Acquired

Leadership Team

leader-logo
Chris Setcos
SVP Partnerships and M&A- Transact+CBORD
linkedin
leader-logo
Chris Burton
Account Executive
linkedin
Company data provided by crunchbase