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Centene Corporation · 22 hours ago

Digital Communications Specialist

Maryland, United States

Full-time

Hybrid

Mid Level

$56K/yr - $101K/yr

3+ years exp

Centene Corporation is transforming the health of communities, and they are seeking a Digital Communications Specialist to develop and maintain health and wellness education materials. The role involves planning and executing digital communication campaigns while ensuring adherence to health literacy standards.

Hospital & Health Care

Responsibilities

Develop health and wellness education content for a variety of communication mediums, ensuring materials adhere to health literacy and plain language requirements and accommodate blind, disabled and aging populations

Assist with various website and campaign performance reports and analysis, including portal metrics and e-mail campaign effectiveness

Leverage data insights, member feedback, and campaign performance to plan and create content for new or improved email, text, and digital campaigns

Plan, coordinate, execute, and monitor website content to ensure consistency with style guidelines, health literacy best practices, content schedule

Contribute to digital content strategy for client and plan member-facing products, including the development of concepts for online, PDF, mobile, websites, new products and existing product suite through prototypes, wireframes and storyboards

Stay abreast of web and accessibility standards; regularly review and analyze company digital offerings to ensure alignments with best practices and trends

Collaborate with information technology department to test, analyze, and produce new and engaging digital communication offerings

Performs other duties as assigned

Complies with all policies and standards

Qualification

Health CommunicationDigital Content StrategyWeb Accessibility StandardsEmail Campaign ManagementData AnalysisContent DevelopmentProject CoordinationCollaboration