Hasbro · 1 week ago
Brand Manager - Nerf & Super Soaker
Pawtucket, RI
Full-time
Hybrid
Mid Level
$105K/yr - $157K/yr
4+ years expHasbro is a company dedicated to entertaining and connecting generations of fans through storytelling and play. They are seeking a detail-oriented and innovative marketer to oversee global product development and brand franchise development for the Nerf & Super Soaker brand team, focusing on crafting product strategies and collaborating with cross-functional teams.
Card and Board GamesConsumerGamingToys
Responsibilities
Develop overall go-to-market product strategy
Partner with cross-functional teams to execute key brand initiatives, including finding innovative ways to create incremental growth opportunities and develop higher-margin businesses
Demonstrate strategic and creative thought leadership and apply consumer and social insights to drive product innovations that better meet and exceed demand. You are an internal influencer who can put thoughts into action
Partner with the global supply chain to identify programs to decrease development costs and gain efficiencies where applicable
Provide timely and consistent communication of brand activity and key information to internal business partners
Partner with regional marketing teams to understand business needs, retailer trends & challenges, identify growth opportunities, and deliver best-in-class brand plans
Adopt, embrace and embody the Nerf and Super Soaker consumer mindset in all facets of strategic thinking and product development
Take ownership of the P2M, HDM, & Jetpack systems for specific segments, driving strong organization of brand line plans with a focus on accuracy and timeliness
Qualification
Required
Minimum 4 years of progressive experience in marketing, advertising, or related field
Understanding of the steps necessary to bring products to market
Creative and strategic thinking. Ability to be agile and flexible in thinking
Motivated self-starter who is able to creatively tackle problems and maximize available resources
Ability to make informed decisions quickly to keep performance on track
Collaborative; able to work with, get information/help from and influence internal groups
Business and financial acumen including analytical skills. Can make sense of quantitative and qualitative information affecting the brand
Strong project management abilities; capable of prioritizing and handling multiple projects simultaneously under tight time constraints
Digital-first mindset
Well developed, verbal, written and dynamic presentation skills
Intermediate to advanced proficiency with Microsoft Office applications
Preferred
Bachelors Degree (Marketing, Advertising, or related field preferred)
MBA preferred (additional work experience in lieu of MBA considered)
Benefits
Health & Wellness: Medical, Dental, and Vision Insurance
Time Off to Recharge: Paid Vacation & Holidays
Financial Well-being: Generous 401(k) Match
Life & Family Support: Paid Parental Leave
Giving Back: Volunteer & Employee Giving Programs
Level Up Your Skills: Tuition Reimbursement
Exclusive Perks: Product Discounts & More!
Company
Hasbro
Hasbro is engaged in providing children’s and family leisure time products with brands and entertainment properties.
5001-10000 employees
H1B Sponsorship
Hasbro has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1)
2024 (5)
2020 (2)
Funding
Current Stage
Public CompanyTotal Funding
$500M2024-05-08Post Ipo Debt· $500M
2010-12-21IPO
Leadership Team
Barry Dorf
Vice President of Interactive Global Licensing and Business Development
Dan Shull
Chief Digital Information Officer
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