Guardian Jobs ยท 1 day ago
Digital Communications Officer, IMPETUS
Porter County, IN
Full-time
Hybrid
New Grad, Entry LevelImpetus is a charity focused on helping young people achieve positive education and employment outcomes. The Digital Communications Officer will support the Communications team by creating engaging digital content and managing social media to enhance the organization's online presence and influence.
Marketing & Advertising
Responsibilities
Writing clear, concise and engaging copy for a variety of online platforms including social media, blogs, websites and email marketing
Supporting the Senior Communications Manager to manage our online brand, including how people interact with and interpret our work, by creating and scheduling content for social media and digital platforms using agreed templates and tone of voice
Liaising closely with our Creative Content Officer and Media and Communications Officer to produce compelling multi-media products that can be used across our platforms
Maintaining accurate records and trackers for posts, engagement data, and campaign timelines
Supporting the Communications team by preparing materials for events and online campaigns
Monitoring and optimising our digital channels, ensuring content is consistently high-quality, well structured, on brand and performing at its best
Using data and feedback to improve content quality and relevance
Collaborating with colleagues across teams to ensure consistency and timely delivery of our digital communications content
Assisting the Head of Communications in the development, implementation and monitoring of our internal communications strategy, including our regular staff newsletter
Working with our portfolio partners and the Investment team to gather and share their insights and stories
Escalating risks or delays early, providing clear context and options
Applying inclusive language and accessibility standards in all content
Actively seeking opportunities to learn about new digital tools and trends
Qualification
Required
A highly developed understanding of online platforms and social media algorithms
Experience creating accurate, engaging content for online platforms
Experience of working with social media platforms e.g. LinkedIn and X, and tools e.g. Hootsuite and Google Analytics
A track record of writing concise and engaging content that resonates with the target audience and presents complex subjects in a clear and compelling way
Ability to adapt content strategies to meet the changing needs of the audience and the platform
Experience of using data and insights to optimise content, engagement and grow followers
Demonstrably up to date with emerging digital trends and an interest in online community building
Ability to follow agreed processes, templates, and brand guidelines
Strong organisational skills to plan and sequence tasks effectively
Attention to detail and commitment to delivering work to agreed standards
A willingness to learn and adapt to new tools and approaches
Collaborative approach, building positive relationships within the team
Commitment to Impetus' mission and values, including equality, diversity, and inclusion
Preferred
Experience in video / film production and optimising video content for online platforms
Experience of commissioning content and working in close collaboration with agencies and/or freelancers
Experience / knowledge of website management and CMS, email marketing platforms, project management software and digital ad platforms
An interest in the education and / or youth employment policy landscape
An interest in the UK youth and / or charity sectors
Benefits
Flexible working
Working from home
Working part-time job shares
Company
Guardian Jobs
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51-200 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase