Sailvan Times · 2 hours ago
Fashion Product Manager (Mass Retail Focus) , Remote
Sailvan Times is a China-based cross-border company seeking a Fashion Product Manager with a focus on mass retail to support product strategy and design decisions for the U.S. market. This role involves conducting market research, competitor analysis, and providing design support to ensure product relevance in major U.S. retail channels.
E-CommerceInformation TechnologySupply Chain Management
Responsibilities
Conduct quarterly, in-depth market research on the latest product assortments across major U.S. mass retailers, covering both online and offline channels
Analyze consumer portraits, including demographics, lifestyle, price sensitivity, usage scenarios, and purchasing behavior
Identify best-selling product features, pricing ranges, functional highlights, and packaging or merchandising trends
Translate research findings into clear and actionable product design and development recommendations to support new product planning and iteration
Track and analyze U.S. fashion and lifestyle trends, including colors, silhouettes, materials, and functional design directions relevant to the target customer base
Conduct structured competitor research across key online and offline brands, including fast-fashion and mass-market players
Monitor competitor product assortments, launch cadence, pricing strategies, merchandising approaches, and promotional activities
Deliver trend and competitor analysis reports to support product positioning and seasonal planning
Provide design support when needed, including concept development, design refinement, and product iteration
Collaborate closely with product, design, sourcing, and supply chain teams to ensure designs are market-relevant and commercially viable
Participate in sample reviews and provide feedback from a market and consumer perspective
May require domestic and/or international travel to support market research, store visits, trade shows, or project collaboration
Ability to work effectively across time zones and communicate with global teams, partners, and suppliers
Complete other related tasks as assigned by management based on business needs
Qualification
Preferred
Strong understanding of the U.S. retail and/or fashion market
Experience in market research, product planning, fashion, or related fields is preferred
Ability to translate market insights into practical product and design recommendations
Strong communication skills and cross-functional collaboration ability
High level of adaptability and willingness to work in a cross-border, fast-paced environment
Company
Sailvan Times
Sailvan Times operates as a technology-driven export cross-border brand e-commerce company.
Funding
Current Stage
Late StageRecent News
2025-06-03
2025-03-13
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