DreamWorks Animation · 2 weeks ago
Coordinator, Marketing Strategy
100 Universal City Plaza, Universal City, CALIFORNIA
Full-time
Hybrid
Entry Level
$50K/yr - $60K/yr
1+ years expNBCUniversal is one of the world's leading media and entertainment companies. They are seeking a dynamic Strategist to support the Marketing Strategy team in developing marketing strategies that inspire creative thinking and drive audience awareness.
AnimationFilmMedia and Entertainment
Responsibilities
Support the Marketing Strategy team by maintaining workback plans for deliverables and managing the team’s roadmap of upcoming shows and key projects
Source and gather all necessary background materials, such as research, show production updates, relevant articles, and other supplemental documents internally
Work with internal and external data systems to extract and synthesize relevant consumer insights, cultural trends, and show performance
Aid in the development of marketing strategy briefs, including authoring strategic primers in-house, developing audience frameworks, and collaborating with external agencies
Oversee the Marketing Strategy team’s organizational tracker (AirTable) and shared drives, ensuring all updates and the latest documents are constantly incorporated and maintained
Liaise with internal marketing team members (i.e.., Brand, Media, Social, Research, etc.) and agency counterparts to ensure alignment and clear communication between teams
Manage all meeting scheduling for the Marketing Strategy Team and take lead on notes
Help with on-boarding and management of the Marketing Strategy Team Page
Attend all necessary meetings regarding specific networks, shows, internal team updates; and participate in discussions and brainstorms as needed
Conduct administrative tasks for the team, such as taking meeting notes, organizing team meetings, compiling meeting agendas, and distributing materials as needed
Qualification
Required
Bachelor's Degree
1+ years of applicable experience, ideally in marketing, advertising, promotions and/or television/entertainment
Excellent interpersonal and communication skills (writing and verbal), including tact and diplomacy
Strong project management, with a focus on proactivity, attention to detail, organization skills, and a keen eye for catching mistakes/inconsistencies
Confident, driven, self-starter, who is comfortable working autonomously with minimal supervision
Ability to work in a fast-paced environment while managing a high level of tasks and overlapping deliverables
Passion for and knowledge of the entertainment industry. Love of television, a plus!
Is a highly resourceful problem solver for which no job is too big or too small
Can exercise a high level of discretion with confidential and sensitive information
Has demonstrated mastery of Outlook, Word, Excel, PowerPoint and file sharing software (i.e., SharePoint). Strong data visualization skills a plus
Must be willing to work in Universal City, CA
Preferred
A passion for writing, storytelling and creating presentations
A team player mindset with a desire to collaborate with a diverse array of stakeholders
A culture vulture with boundless passion for consumer trends, behavioral economics, demographics, psychographics, television, music, movies, art, technology, new media, the current zeitgeist and all things pop culture
Benefits
Medical, dental and vision insurance
401(k)
Paid leave
Tuition reimbursement
A variety of other discounts and perks
Company
DreamWorks Animation
DreamWorks Animation SKG, Inc. engages in the development, production, and exploitation of animated films and associated characters
1001-5000 employees
Funding
Current Stage
Public CompanyTotal Funding
$15M2016-04-28Acquired
2015-02-12Post Ipo Equity· $15M
2004-10-28IPO
Leadership Team
Kate Swanborg
SVP, Technology Communications and Strategic Alliances
Shabrayia Cleaver
Associate Producer / Producer (Feature/Short)
Recent News
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2025-11-05
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