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Donorbox · 1 day ago

Social Media Specialist

United States

Full-time

Remote

Mid Level

$65K/yr - $85K/yr

4+ years exp

Donorbox is a leading fundraising platform and donor management system for nonprofit organizations. They are seeking a Social Media Specialist to enhance their organic social media presence by managing campaigns, creating engaging content, and analyzing performance to drive growth and brand recognition within the nonprofit sector.

CrowdfundingSoftware

Responsibilities

Develop, implement, and execute an effective social media strategy that leverages organic social media for growth, contributing to company goals and revenue targets

Manage organic social media across all of our company's accounts, including: LinkedIn, Facebook, Instagram, X, Pinterest, Reddit, and TikTok, with the strongest focus on LinkedIn and Instagram, plus Reddit as needed

Support community engagement by interacting with our audience – including prospects, customers, partners, and industry influencers – on social media and in forums

Craft social-first, engaging content that is tailored to each channel and utilizes best practices to maximize performance

Master Donorbox's brand voice to draft copy that conveys our mission, values, and expertise

Deeply understand our product and target audience, translating features and updates into clear, benefit-driven content that resonates and drives engagement

Conduct competitive analyses and benchmark against SaaS and nonprofit tech brands to outperform competitors

Give Donorbox a voice in current conversations – whether through the company page or thought leaders – by recognizing timely opportunities and capitalizing on them

Report on KPIs and analyze what's working and what's not to optimize future content, including engagement rates and customer acquisition (demo requests, signups), while keeping a pulse on user behavior, algorithm changes, and industry trends for contextualization

Collaborate with our in-house design & video team, paid social team, and general marketing team to produce videos, images, thought leadership pieces, and other forms of social media content

Produce your own videos and creative assets using templates provided by creative team on an as-needed basis

Determine where it's most worthwhile for us to have a presence, evaluating platforms like Threads, Bluesky, and Pinterest

Qualification

Organic social media marketingB2B social media experienceContent creation for social mediaSocial media management platformsData analysis skillsMulti-taskingTech experienceNonprofit experienceReddit experienceExceptional communication skillsWriting abilitiesCollaboration skillsSelf-starter

Required

4+ years of experience in organic social media marketing

B2B social media experience required

Experience creating content for and managing company accounts on core social media platforms (including Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.)

Direct experience using LinkedIn as a tool for thought leadership, community building, and lead generation

Understanding of social media management platforms such as Hootsuite to schedule and analyze posts

Exceptional communication skills with strong writing abilities, an eye for detail, resourcefulness, and effective collaboration skills

Self-starter with the ability to multi-task and thrive in a dynamic environment

Data-driven mindset, able to analyze data to identify ways to improve

Ability to translate B2B SaaS product features into outcome-focused content, focusing on the why, not the how

Preferred

Tech and/or nonprofit experience strongly preferred

Reddit experience is a plus

Benefits

Fully remote work from the comfort of your home

Generous time off policy of 21 days (birthday included 🎉), 8 designated/floating holidays, 2 paid volunteer days, and 5+ sick days (dependent on state)

Employer-sponsored health insurance plan through TriNet, including medical (United Healthcare), dental, vision, and life

401(k) retirement plan via TriNet's partner, Empower, with an employer match of up to 4%

Reimbursement package for home office expenses and professional development, up to $1.5k

Eligibility for employee equity plan (stock options)

Wellness program with fitness and mindfulness classes

Love your work and our mission of serving nonprofits!