Delaware North · 2 weeks ago
Director of Marketing, Mardi Gras Casino
Cross Lanes, WV
Full-time
Onsite
Lead/Staff, Director/Executive
$104K/yr - $140K/yr
5+ years expDelaware North is a family-owned company with over 100 years of history, operating Mardi Gras Casino and Resort. The Director of Marketing will be responsible for developing and executing marketing strategies to drive revenue and enhance guest experiences while ensuring compliance with gaming regulations.
Hospitality
Responsibilities
Build a property marketing plan (annual, quarterly, monthly) that aligns to revenue, trip frequency, and market-share targets
Oversee the strategic management and execution of online and print marketing, public relations, promotions, community relations, giveaways, media, and sponsorships
Oversee loyalty program positioning, benefits, and lifecycle communications
Lead Player Development (hosts & sales programs)
Own performance marketing and social content
Ensure every promotion follows WV Lottery Commission rules and MIC’s
Serve as the company contact with the state gaming commission for approval of marketing efforts
Recruit, develop, and retain a high-performing team
Other duties as determined by the GM and VP of Marketing
Qualification
Required
Minimum of 5-7 years of relevant and progressive Marketing work experience required
Skilled communicator able to respond to complaints, de-escalate an emotionally charged situation, and maintain guests' goodwill and respect
Ability to manage multiple projects with concurrent deadlines and competing priorities
Ability to work a flexible schedule, including working nights, weekends, and holidays
Must meet West Virginia Lottery Commission licensing requirements
Must be 21+ and adhere to responsible-gaming standards
Preferred
Player Development/Casino management experience preferred
Experience with Casino operations in a regional market preferred
Bachelor's degree in marketing or related field preferred
Benefits
Medical, dental, and vision insurance
401(k) with up to 4% company match
Annual performance bonus based on level, as well as individual, company, and location performance
Paid vacation days and holidays
Paid parental bonding leave
Tuition and/or professional certification reimbursement
Generous friends-and-family discounts at many of our hotels and resorts
Company
Delaware North
Delaware North Companies, Inc. is a hospitality and food service company. It provides gaming, entertainment.
10001+ employees
Funding
Current Stage
Late StageTotal Funding
unknown2025-10-02Debt Financing
Leadership Team
Jerry Jacobs Jr.
Co-CEO
Lou Jacobs
Co-Chief Executive Officer
Recent News
Sports Business Journal
2026-01-09
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2025-12-05
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