Lenovo · 22 hours ago
Partner Marketing Professional
Lenovo is a global technology powerhouse focused on delivering Smarter Technology for All. They are seeking a Channel Marketing Manager to manage co-marketing plans with channel partners, ensuring alignment with business objectives and driving marketing strategies that yield a meaningful return on investment.
ComputerConsumer ElectronicsElectronicsHardwareMobileWearables
Responsibilities
Work with strategic partners to plan, create and execute marketing strategies that provide meaningful return on investment, including setting targeted marketing KPI performance goals
Drive an integrated marketing plan through our partners and amplify Lenovo’s message and strategy in alignment with our go-to-market objectives
Align with strategic Alliance partners on joint Market Development Funds (MDF) investments and strategies that maximize the impact of our co-marketing partnership agreements
Collaborate with sales segment leaders to understand and support the business priorities and goals
Partner with the NA marketing and WW Channel marketing team to understand and support the marketing priorities and goals
Educate sales and channel partners about marketing opportunities, best practices, and techniques
Help to build the annual marketing budget and manage the quarterly marketing budget and associated operational activities
Maintain the process infrastructure to efficiently support our channel co-marketing activities
Ensure availability of content across multiple communication channels
Ensure quality, timeliness, and brand compliance of co-marketing deliverables
Track and report co-marketing success metrics and assess the impact of our joint-marketing campaigns
Act as a liaison between marketing and the channel business, cultivating, distilling, and sharing insights as appropriate between both teams
Qualification
Required
Bachelor's degree in marketing; MBA is a plus
8+ years of channel marketing experience with either a vendor, reseller, or distributor in the IT sector
Knowledge of alliance MDF process
Preferred
Strong and versatile writing skills demonstrated through a broad portfolio of samples
Advanced proficiency in MSFT Office required
Experience working across various communications media
Strong project management skills and attention to detail
Self-driven, demonstrating the ability to work independently with minimal direction, as well as the presence and poise to represent the marketing function directly to senior management
Comfortable in fluid, rapidly changing business environments with high degree of ambiguity
Collaborative, with the ability to work across complex, global organizations
Company
Lenovo
Lenovo Group is a computer technology company that manufactures personal computers, smartphones, televisions, and wearable devices.
H1B Sponsorship
Lenovo has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (76)
2024 (52)
2023 (75)
2022 (82)
2021 (58)
2020 (67)
Funding
Current Stage
Public CompanyTotal Funding
$3.35BKey Investors
Alat
2025-01-08Post Ipo Debt· $2B
2024-04-01Post Ipo Debt· $500M
2017-10-03Post Ipo Equity· $500M
Leadership Team
Recent News
2026-01-25
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2026-01-24
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