World Relief · 14 hours ago
Program Manager; Fundraising & Campaigns #2025527
World Relief is a global Christian humanitarian organization seeking a Program Manager to join their Mass Market Fundraising Team. The role involves driving the execution and optimization of fundraising campaigns, coordinating with various teams to ensure successful campaign execution, and managing donor engagement strategies.
CharityConsultingSocial
Responsibilities
Manage World Relief’s multi-channel fundraising program end-to-end to ensure annual growth targets are met
Manage all aspects of fundraising campaigns targeting mass, midlevel, and major donors in partnership with Strategic Engagement, US Offices, Business Insights and the broader Marketing teams
Clearly articulate and help develop a shared understanding of various donor journeys across the mass one-time and monthly file
Manage stewardship pieces to support donor conversion, retention and upgrading to mid-level
Maintain and grow current programs, like workplace giving and peer-to-peer
Innovate and test new programs, like World Relief’s gift catalog; In partnership with Mass Market Fundraising Director and marketing leads, develop a second gift strategy to increase giving and lifetime value of current donors
Manage the creation (including creative contractors and/or your own execution) of fundraising communications, mailings and promotional materials to ensure that all targets and requirements are met on time and within budget
Monitor and evaluate fundraising marketing campaigns for greatest effectiveness
Effectively manage the scope of fundraising marketing projects and maintain effectiveness by monitoring metrics, project plans and budgets
Assist in the development of annual fundraising performance metrics
Manage campaign-specific testing framework and tactics; provide feedback on program and campaign performance results
In partnership with digital marketing, identify, track and report out key performance indicators to drive results and adapt as necessary
Keep leadership and broader team informed of results on a regular basis
Coordinate team workload, prioritization, and output
Qualification
Required
Mature and personal Christian faith
Committed to the mission, vision, and values of World Relief
Desire to serve and empower the Church to impact vulnerable communities
Able to affirm and/or acknowledge World Reliefs Core Beliefs, Statement of Faith, Christian Identity and National Association of Evangelicals' For the Health of The Nation document
Bachelor's degree in Marketing, Communications, Business, Nonprofit Management, or related field; advanced degree a plus
At least 3 years in results-driven fundraising roles with a clear track record of progressive success in exceeding revenue goals
Experience in project management and stakeholder engagement in a complex organization
Experience managing, implementing and evaluating multi-channel campaigns
Demonstrated experience leading and engaging with multiple stakeholders of all levels
Experience executing and optimizing marketing plans from the ground up that yield strong results
Comfort and fluidity in working with CRM tools, with Salesforce experience being highly desirable
Passion for welcoming refugees and guiding them on a path to belonging in local communities
Preferred
Strong understanding of direct response fundraising principles and digital marketing best practices
Proven ability to use data and analytics to drive decisions and optimize campaigns
Excellent project management skills; able to manage multiple initiatives, timelines, quick pivots and stakeholders
Exceptional written and verbal communication skills, with a talent for donor-centric messaging
Demonstrated ability to meet deadlines and manage tasks in a fast-paced work environment
Benefits
Competitive benefits package
Employee discount program
Cigna Healthy Workforce Designation
Company
World Relief
World Relief is a global and humanitarian organization that provides immigration, legal and empowerment services.
Funding
Current Stage
Late StageTotal Funding
$0.17MKey Investors
Basic Needs Giving PartnershipDuPage Foundation
2025-01-17Grant· $0.05M
2023-07-18Grant· $0.12M
Recent News
North Park University
2025-10-06
2025-03-13
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