Apogem Capital · 8 hours ago
CVP, Experience & Digital Marketing - Digital Platform Operations Manager
New York, NY
Full-time
Hybrid
Senior Level, Lead/Staff
$140K/yr - $175K/yr
10+ years expApogem Capital is seeking a Digital Platform Operations Manager to enhance their Experience & Digital Marketing organization. This role is focused on managing and optimizing core marketing platforms and processes to drive efficiency and business value while collaborating with cross-functional teams.
Financial Services
Responsibilities
Serve as a strategic partner in the governance, development, configuration, QA, and optimization of business-configurable marketing platforms and tools
Provide oversight and direction to development, configuration, and QA teams to ensure platform changes are designed, validated, and deployed in alignment with business priorities and standards
Collaborate with subject matter experts and leaders to analyze, document, and optimize business processes that improve efficiency and reduce risk
Create workflows, process maps, standard operating procedures, and training materials that ensure adoption and consistency across business operations
Reimagine how Experience & Digital Marketing delivers content and campaigns throughout the end-to-end advisor and consumer experiences by exploring new technologies, tools, and operating models
Lead efforts to design modern content frameworks, including headless approaches, and establish governance patterns that enable flexibility, scalability, and efficiency
Take ownership of emerging technologies, tools, and functions during their initial rollout, providing structure, governance, and operational oversight until they are stable and ready to transition into core business functions
Ensure these capabilities are integrated smoothly, adopted effectively, and aligned with long-term marketing strategies
Monitor operational and platform performance to identify areas for improvement
Establish reporting and analytics frameworks, conduct audits, and measure platform utilization and process effectiveness to refine operations continuously
Work closely with cross-functional teams to align platform operations and process design with strategic priorities
Lead change management and communication strategies that promote adoption, drive preparedness, and embed best practices across teams
Qualification
Required
Strong understanding of digital marketing operations, content operations, and technology ecosystems
Hands-on experience managing business-configurable platforms such as Workfront, Adobe AEM, Adobe DAM, Adobe Target, and Adobe Launch
Proven ability to lead governance, training, and adoption initiatives across large, cross-functional teams
Excellent communication and collaboration skills with the ability to bridge technical and business perspectives
Experience in process documentation, workflow design, and operational excellence frameworks (e.g., Lean, BPM, VSM)
Analytical mindset with the ability to interpret platform usage data and drive actionable insights
Self-starter who thrives in complex environments and balances strategic thinking with execution
Bachelor's Degree and / or equivalent experience
10+ years of marketing operations or marketing technology experience
Experience supporting or managing enterprise-level marketing platforms
Demonstrated success in authoring procedures, training materials, and governance frameworks
Proven ability to collaborate with Technology, Compliance, and Marketing SME to ensure secure and compliant platform operations
Benefits
Leave programs
Adoption assistance
Student loan repayment programs
Company
Apogem Capital
Apogem Capital is an alternatives investor, with decades of experience investing in the middle market.
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Josh Niedner
Chief Executive Officer
Recent News
AltAssets Private Equity News
2025-11-26
2025-11-24
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