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Cloudstaff · 3 days ago

Performance Marketing Specialist (US Lead Generation)

United States

Full-time

Remote

Mid, Senior Level

4+ years exp

Cloudstaff is a leading outsourcing company that empowers businesses to thrive through smarter talent solutions. They are seeking a Performance Marketing Specialist to lead and scale their US client lead generation efforts, focusing on driving high-quality inbound leads to support sales and recruitment teams.

AccountingInformation TechnologyOutsourcingReal Estate

Growth Opportunities

Hiring Manager

Cheska T.

Responsibilities

Develop and execute performance marketing strategies targeting US-based clients

Own paid acquisition channels including Google Ads, LinkedIn Ads, Meta, and other performance platforms

Optimize lead funnels from acquisition through sales handoff

Partner closely with Sales and Recruitment teams to align campaigns with client and hiring needs

Track and report on performance metrics (CPL, CAC, ROI, conversion rates)

Manage and optimize marketing budgets to maximize efficiency and scale

Continuously test, iterate, and improve campaign performance

Qualification

Performance marketingB2B lead generationPaid media platformsAnalytics toolsData-driven mindsetCommunication skillsCollaboration skills

Required

4–7+ years of experience in performance or growth marketing

Proven success generating B2B leads in the US market

Strong hands-on experience with paid media platforms and analytics tools

Data-driven, results-oriented mindset

Excellent communication and cross-functional collaboration skills

Must be based in Dallas, TX

Benefits

High-impact role with direct influence on revenue growth

Autonomy to build and scale US-focused marketing programs

Competitive compensation based on experience

Opportunity to work with a growing global organization

Award-winning Culture: We're committed to building the #1 Workplace Everywhere, with a proven track record of staff engagement initiatives and industry recognition

Invest in You: We support your development through comprehensive training programs, mentoring and opportunities for career advancement

Thrive as an Individual: We offer a strong work-life balance with flexible schedules, meaningful perks and a collaborative team environment.