United Skates of America Inc. · 1 week ago
Email Marketing and Marketing Coordinator
United States
Full-time
Remote
Entry, Mid Level
$44K/yr - $44K/yr
2+ years expUnited Skates of America Inc. is a multi-location family entertainment brand seeking an experienced Email Marketing and Marketing Operations Coordinator with strong Mailchimp expertise. The role involves managing and optimizing email marketing efforts, ensuring campaigns are organized, scalable, and measurable across all locations.
GamingMusic
Responsibilities
Own execution and optimization of email marketing in Mailchimp
Configure and maintain Mailchimp architecture for multiple locations, audiences, campaigns, and automations
Build, schedule, test, QA, and deploy event, seasonal, and recurring campaigns
Manage segmentation using audiences, tags, groups, and automations
Maintain a master email calendar (Google Sheets)
Coordinate email timing with paid Facebook/Instagram campaigns
Ensure accuracy across all campaigns (links, dates, locations, ticket URLs)
Identify opportunities to improve deliverability, organization, and efficiency
Monitor and report on email performance and engagement trends
Deliver clear weekly and monthly performance summaries
Pull and summarize data from Meta, website, and ticketing platforms
Identify trends, issues, and optimization opportunities
Ensure leadership has visibility into performance and results
Manage Google Business listings (events, seasonal updates, hours)
Publish and pin event-related social posts aligned with email campaigns (execution only — no content creation required)
Update website event schedules and special events
Spot-check ticket links and escalate issues promptly
Qualification
Required
2+ years of hands-on Mailchimp experience
Experience with segmentation, automations, and reporting
Event-based or promotional email marketing experience
Strong organizational skills and attention to detail
Comfortable managing multiple timelines across locations
Proficient in Google Sheets and performance reporting
Clear written and verbal communication
Preferred
Experience with multi-location, franchise, or retail brands
Familiarity with Google Analytics or cross-channel reporting
Experience supporting ticketing or conversion-based campaigns
Basic CMS experience (WordPress or similar)
Benefits
401(k)
Company parties
Dental insurance
Employee discounts
Health insurance
Paid time off
Parental leave
Training & development
Vision insurance
Wellness resources
Company
United Skates of America Inc.
United Skates of America is an entertainment company offering entertainment and facility management services.
501-1000 employees
Funding
Current Stage
Late StageLeadership Team
Karen Palermo
CEO & President
Crystal Sperling
Managing Partner
Recent News
2025-06-13
The Philadelphia Inquirer
2025-04-05
https://www.inquirer.com
2024-12-07
Company data provided by crunchbase