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Syntricate Technologies · 5 months ago

Remote role of Content Writer/Associate Marketing Specialist

United States

Full-time

Remote

Entry Level

$40/hr - $50/hr

1+ years exp

Syntricate Technologies is seeking a Content Writer/Associate Marketing Specialist for a remote role. The position involves crafting long-form content for the financial category, ensuring alignment with audience needs and brand voice, and supporting marketing assignments including advertising and promotional materials.

Information TechnologyProject ManagementQuality Assurance

Responsibilities

Receive requests for highly visible and strategic advertising, promotional and marketing support (campaigns, flyers, ads, postcards, etc.) from bank businesses and departments

Develop, create and specify advertising copy and layout recommendations for client approval to cost effectively meet the objectives and meet client approval

Assist in the design of market research projects and in the determination of the effectiveness of advertising campaigns, promotions and public relation activities

Collect, evaluate and analyze data on customers, competitors, and product and services markets to estimate market penetration and make recommendations to senior management

Prepare intermediate reports on various analysis of present and potential markets

Prepare, produce and implement marketing support materials. Design sampling procedures, construction of questionnaires, and tabulation of specifications

Understand and adhere to the Company's risk and regulatory standards, policies and controls in accordance with the Company's Risk Appetite. Identify risk-related issues needing escalation to management

Promote an environment that supports diversity and reflects the M&T Bank brand

Maintain M&T internal control standards, including timely implementation of internal and external audit points together with any issues raised by external regulators as applicable

Complete other related duties as assigned

Qualification

Copywriting experienceSEO-optimized contentFinancial industry knowledgeSimplifying complex contentAligning messaging with brandExceptional communication skills